Reykjavik Marathon Unveils Glorious ‘You Better Run’ Promo

Reykjavik Marathon Unveils Glorious ‘You Better Run’ Promo

It’s rare B&T covers any news out of Iceland, so it’s somewhat of a pleasure to share this terrific ad for the upcoming Reykjavik Marathon.

Rather than the tedious joggers in sports gear you’d expect of a marathon ad, the big-budget spot highlights how running can get you in and out of all of life’s difficulties.

Called “You Better Run”, the ad’s the work of local creative agency Brandenburg and was apparently shot in just two days. Check out the fun spot below:

 




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