Independent creative agency Our Revolution has shown off the new packaging it had been tasked with designing for Blistex’s latest Pearl range.
The new packaging offers a sphere-shaped balm and flip-top lid that rotates without detaching.
Jen Doran, creative director at Our Revolution, said: “As a leading brand in lip care, we wanted to ensure that the Pearl sub-range design stayed true to the stature of the Blistex masterbrand, while still expressing the unique qualities of the pack format and individual variant benefits.
“We are delighted to have helped Blistex bring this new innovative packaging to market. We’re looking forward to hearing how it’s received by consumers.”