Revealed: B&T’s Women In Media Power Long List!

Photography by andre&dominqiue

It’s time to celebrate the media’s highest calibre of women professionals, of all ranks, of all positions*.

*Looking for B&T’s Women in Media Power List Long List? The most recent version can be found here.

During this year’s B&T Women in Media Awards, presented by AreMedia, we’ll be recognising exceptional people who have achieved success in their professional arenas, celebrating their invaluable contribution to their industry through leadership, innovation and courage.

In the lead-up to the Women in Media Awards, which will be hosted in October, we’ve been celebrating advertising, marketing, and the media’s stories of fearlessness, of inspiration—stories that have blown us away—with many more to come.

But now it’s time to unveil B&T’s annual list of the media’s most ‘powerful’ women, in order to determine the most influential, and respected woman in the industry for 2020—no easy task.

More than 100 women, from a wide range of roles across the media, have been named in the first stage of the Women in Media Power List.

However … if there is someone you believe B&T has missed, please let us know their name, job title and employer in the comments section, below.

We will then add their name to the next stage, and pass the list onto our panel of judges. The combined list will then be voted on by the WIM judges, with the top 30 being unveiled on the night of the awards.

Without further ado, here are the most powerful women in Australia’s advertising, marketing, and media industry (so far), in alphabetical order:

Women In Media Power List 2020

Aimee Buchanan—CEO, OMD Australia

Aleisha McCall—founder and CEO, Ultimate Edge Communications

Amanda Laing—chief commercial and content officer, Foxtel

Andrea Martens —CEO, ADMA

Andrea Rule, Head of Enterprise, LinkedIn Marketing Solutions

Angela Morris—chief strategy officer, Wunderman Thompson

Angela Neville—GM and sales director Brisbane, Network 10

Annie Parker—global lead of equity and inclusion at Microsoft for Startups, Microsoft

Anny Havercroft—director of brand, innovation and marketing, Verizon Media ANZ

Azadeh Williams—founder and CEO, AZK Media

Bec Brideson—consultant/co-founder and CEO, Bec Brideson/SUPERTAP

Bec Brown—founder and managing director, The Comms Department

Belinda Jennings—founder and director of strategy, Mum Central

Belinda Murray—managing director, BWM Dentsu Melbourne

Beverley McGarvey – ViacomCBS Australia & New Zealand Chief Content Officer & EVP

Bobbi Mahlab—founder and chair, Mahlab

Brodee Myers-Cooke—editorial director at Mass Food/editor-in-chief at, News Corp

Carmela Soares—creative strategist, Facebook

Carolyn Bollaci—head of media ANZ, Facebook

Carrie Barker—global partner and managing director, the projects*

Catherine Krantz—executive director media and performance, Dentsu Aegis Network

Catherine Rushton—head of strategy, Mindshare

Cathy O’Connor —CEO, Nova Entertainment

Charmaine Moldrich —CEO, Outdoor Media Association

Christina Aventi—chief strategy officer, BMF Australia

Claire Bisset—head of production, Clemenger, BBDO Sydney

Claire Butterworth—chief investment officer, MediaCom

Claudia McInerney—head of consumer marketing, News Corp

Dee Madigan—executive creative director, Campaign Edge

Diane Ho—sales director NSW, Network 10

Edwina McCann—editorial director at Vogue Australia, Condé Nast

EJ Granleese—founder and managing partner, History Will Be Kind

Elizabeth Fox—director of Google Customer Solutions, Google

Ellie Rogers—head of agency, Facebook

Emily Perrett—MD, Clemenger BBDO

Emma Dallimore—deputy news director Sydney, Seven West Media

Emma Robbins—ECD M&C Saatchi Melbourne

Essie Wake—chief marketing officer, JCDecaux

Esther Carlsen—commercial director, Bench

Esther Clerehan—founder and CEO, CLEREHAN

Fiona Johnston—CEO, UM Australia

Fiona Nilsson—MD of food and travel Australia, News Corp

Fiorella Di Santo—COO, Medium Rare Content Agency

Gabriela Stewart—media lead, United @ TBWA

Gemma Fordham—head of the Hit Network, Southern Cross Austereo

Genevieve Clay-Smith—series director and writer/co-founder and creative director at Taste Creative/Bus Stop Films

Genevieve Jacobs—group editor, Region Media Group

Georgie Nichols—sales director Sydney, Seven West Media

Helen Trinca—managing editor, The Australian, News Corp

Ilda Jamison —MD, SpotX

Imogen Hewitt —CEO, Spark Foundry

Ita Buttrose—chair, Australian Broadcasting Corporation

Jane Sullivan—MD, Wavemaker

Jane Waterhouse—general manager, Bauer Media

Jasmin Bedir—CEO, Innocean

Jo Clasby—sales director Sydney, Foxtel Media

Jo Scard—founder and CEO, Fifty Acres

Joan Warner—CEO, Commercial Radio Australia

Joanne Gray—managing editor of the Australia Financial Review, Nine Entertainment Co.

Jo de Fina—executive producer and founder, The OTTO Empire

Judy Sahay—MD, Crowd Media HQ

Julia Lefort—director corporate affairs and publicity, Seven West Media

Julie Dormand—CEO, MercerBell

Karen Halligan—director of customer, brand and marketing advisory, KPMG Australia

Karly Leach—head of marketing, media and communications assurance, Deloitte

Kate de Brito—editor-in-chief at, News Corp

Kate O’Ryan Roeder—MD, Mindshare

Kath Blackham—founder and CEO, VERSA

Kathryn Carter—GM ANZ, SEA and HK, Snap Inc.

Katie Finney—strategy and solutions director, Seven West Media

Katie McGrath—chief people and culture officer, Seven West Media

Katie Rigg-Smith—CEO, Mindshare

Katherine Williams—group general executive Queensland/chair, WPP AUNZ/MediaCom Brisbane

Katrina McCarter—founder and CEO, Marketing to Mums

Kelly Noble—Owner, founder and editor-in-chief, Glam Adelaide

Kellie Northwood—CEO/executive director, The Real Media Collective/TSA Limited

Kelly Stambanis—GM Australasia, Thrive PR + Communications

Kerry Field—MD, Mindshare

Kim Portrate—CEO, ThinkTV

Kimberlee Wells—CEO, TBWA Melbourne

Kirsty Muddle—MD and founding partner, Cummins&Partners

Kylie Rogers—GM of commercial, AFL

Laura Aldington—CEO, Host/Havas

Lara Brownlow—head of agency and channel sales ANZ, LinkedIn

Laura Aldington—CEO, Host/Havas

Leanne Cartwright-Bradford—VP, country manager and head of Audible ANZ,

Lee Leggett—CEO, Wunderman Thompson

Leilani Abels—founder & MD, Thrive PR + Communications

Lesley Edwards —CEO, IKON Australia

Lindsey Evans—founding partner and CEO, Special Group

Lilian Sor—chief strategy officer, Clemenger BBDO Sydney

Lisa Squillace—national sales director, Network 10

Liz Baldwin—GM of digital, Network 10

Lizzie Young—MD of commercial partnerships, Nine Entertainment Co.

Lorraine Jokovic—CEO, LOUD Communications

Louise Barrett—MD of sales, News Corp

Lucy Formosa Morgan—national MD, PHD

Lynn Scrivens—deputy news director Melbourne, Seven West Media

Mandie van der Merwe—ECD, M&C Saatchi Sydney

Margie Reid—CEO/director, Thinkerbell/Decade of Action

Maria Grivas—chief data and technology officer, UM Australia

Maryna Fewster—CEO, West Australian Newspapers

Megan Kay—managing director, Zenith Melbourne

Melanie Silva—managing director ANZ, Google

Melinda Geertz—CEO, Leo Burnett Australia

Melissa Fein—CEO, Initiative

Mia Freedman—co-founder and creative director, Mamamia

Michelle Holland—MD Sydney and Brisbane, Ogilvy Australia

Michelle Hutton—CEO, Edelman

Monique Perry—MD media and sports, Nielsen

Naomi Gorringe—GM, Leo Burnett

Nat Brady—GM, M&C Saatchi Group AUNZ

Natalie Harvey—network sales director, Seven West Media

Nickie Scriven—CEO, Zenith Media

Nikki Clarkson—chief marketing and communications officer, Southern Cross Austereo

Nicola Lewis—chief investment officer, GroupM

Nicole Bence—network digital sales director, Seven West Media

Nicole Boyd—managing partner, Victorian Government, MediaCom Australia

Nicole Byers—editor-in-chief, Bauer Media

Nicole Milward—managing partner, Joy Agency

Nicole Prior—chief media partnerships officer, UM

Nicky Briger—editor at Marie Claire, Bauer Media Group

Olivia Ruello—CEO, Business Chicks Australia

Pamela Klioufis—CEO ANZ, BCW Global

Pauly Grant—chief talent officer ANZ, Publicis Groupe

Penny Kaleta—director of sales – radio, Nine Entertainment Co.

Pia Chaudhuri—group creative director, BMF Australia

Pip Marlow—CEO, Salesforce

Philippa Noilea-Tani—national head of investment, Wavemaker

Priya Patel—MD, DDB Sydney

Prue Cox—director of marketing solutions, LinkedIn

Rachel Page—national sales director, Verizon Media ANZ

Renee Hyde—managing partner, CHE Proximity

Richenda Vermeulen—founder and CEO, ntegrity agency

Robi Stanton—vice president of international television distribution, Warner Bros.

Rose Herceg—chief strategy officer, WPP AUNZ

Sally Kissane—MD, Ogilvy Sydney

Samantha Bolton—managing partner US and UK, Audience Precision

Sandra Wee—director of commercial operations APAC, The Trade Desk

Sarah Adam-Gedge—managing director and non-executive director, Pulicis Sapient, Publicis Groupe

Sarah Belle Murphy—executive GM, Bauer Media Group

Sarah James—MD, Initiative

Sarah Keith—MD, Publicis Media Exchange, Publicis Media, Publicis Groupe

Sarah O’Carroll—editor-in-chief at Yahoo Finance Australia, Verizon Media

Sarah Tucker—head of APAC enterprise marketing, LinkedIn Marketing Solutions

Sarah Wyse—head of AFL Media, AFL

Sasha Firth—managing partner, DDB

Sev Griffiths—GM, Bohemia Group

Sian Cook—managing partner, M&C Saatchi (Greenhouse)

Simone Gupta—CEO, One Green Bean

Skye Lambley—group MD, Herd MSL

Sophie Hicks Lloyd—digital sales director, Network 10

Sophie Madden—CEO, Media Federation of Australia

Sophie Price—head of integration at Bohemia Media and strategic product, M&C Saatchi Group

Sue Squillace—CEO ANZ, Carat

Sunita Gloster—senior consultant, Accenture, UN Women Australia

Susan Searle—director, NEXTGEN Distribution

Susannah George—founder and CEO, Urban List

Suzanne Steele—MD, Adobe ANZ

Tamar Hovagimian—Network 10 partnerships director, Effect

Tania David—head of marketing and business development, Finecast

Tara Ford—chief creative officer, DDB

Tara Mckenty—creative director APAC, Google

Taryn Williams—founder and CEO,

Vanessa Mitchell—director of content and communications, AZK Media Australia

Venessa Hunt—chief digital strategy officer, GroupM Australia & New Zealand

Virginia Hyland—founder and principal, Hyland Group

Wendy Gower—MD, Hearts & Science/m2m Australia

Victoria Curro—MD, R/GA

Don’t be shy, be proud of your achievements and enter B&T’s Women In Media! Submit your entry here.

You can also buy tickets to the event here, which will be held on Wednesday 28 October 2020, at Doltone House (Jones Bay Wharf).

And, if you’d like more information, head to this website.

Other key information 

On-time deadline: Friday 21 August 2020 (5pm AEST)

Late entries deadline: Friday 28 August 2020 (5pm AEST)

Shortlist announced: Wednesday 23 September 2020.


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    Latest comments
    1. Nikki Hills, Founder & Creative Director of WOM Network should definitely to be added to this fabulous list of industry leaders. Nikki is a truly gifted and inspirational individual. Not only is she an incredible leader with a list of endless talents, she’s kind, generous and a joy to be around!

    2. Nikki Hills, Founder & Creative Director of WOM Network should definitely to be added to this fabulous list of industry leaders. Nikki is a truly gifted and inspirational individual. Not only is she an incredible leader with a list of endless talents, she’s kind, she’s generous and fun to be around!

    3. Fantastic way to recognise amazing women. There’s 3 absolute stand out’s that are rockstars within our industry and fully deserve to be on this list:

      Naomi Shepherd, Facebook Group Director
      Antonia Farquar, Nestle
      Suzie Shaw, CEO We Are Social, SWIM founder

    4. Nominating Katie Firth – National Managing Director at whiteGREY.

      Will be right at home amongst that list!

    5. I’d like to nominate some changemakers and true leaders from our organisation:

      Pauly Grant, Chief Talent Officer, Publicis Groupe ANZ
      Sarah Adam-Gedge, MD, Publicis Sapient
      Julie Dormand, CEO, MercerBell
      Skye Lambley, Group MD, HerdMSL

    6. Azadeh Williams, Founder and CEO of AZK Media. Built her agency from nothing to one of the leading technology marketing agencies in Australia in less than three years. Dominates CMO outsourcing in a very male-heavy tech industry!

    7. Vanessa Mitchell, Director of Communication and Content at AZK Media. An absolute superstar media thought leader, an exceptional journalist and one of the most intelligent people I have had the pleasure of working with!!

    8. Genevieve Jacobs, group editor at Region Media, should be recognised for her commitment to quality local public interest journalism and the wider Canberra community.

    9. You definitely can’t go past Kelly Noble, CEO & Editor of Glam Adelaide – South Australia’s largest lifestyle news website … focussing on positive news stories to support the South Australian community and business ecosystems.

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