The Remarkables Group has announced the appointment of its new Sydney-based strategy director Rebecca Fung.
Fung comes to The Remarkables Group from her most recent role as senior content manager at First State Super. Previously, she has consulted as a content and social strategist for some of the industry’s leading brands including Coca-Cola, Toyota and Audible. Through her broader experience on the client, technology partner (Outbrain) and agency side (MediaCom Beyond Advertising), she has also worked with brands such as Kmart, P&G, Microsoft and Federal and State Government (Australian Tax Office, Cancer Council, Transport for NSW).
The Remarkables managing director Natalie Giddings, said: “More and more brands are seeing the immense value in having a strategic approach to of their influencer marketing. I’m delighted to have Rebecca on the team to apply her strong blend of creative thinking and media nous.”
Fung commented: “It’s an exciting time to be joining The Remarkables Group. It’s a business I’ve watched evolve and grow over the last seven years and I’ve always considered them a pioneer when it comes to driving the development and maturity of influencer marketing as a channel. I look forward to supporting Natalie and the team in partnering with brands to bring to life innovative ideas to deliver against business objectives.”