Putting The Soul Back Into Eureka Skydeck Online

Putting The Soul Back Into Eureka Skydeck Online

Digital agency Soul Digital, in conjunction with Eureka Skydeck, recently launched an integrated e-commerce solution, timed with a discounted tickets promotion.

The campaign ran from 10am-10pm on May 15th and saw increase of 37,387 (+1142 per cent) of the daily average visitors. Since the new site has been launched, the site has seen a steady increase of average daily views by approximately +24.5 per cent.

Marco Rosano, managing director of Soul Digital said “This recent campaign couldn’t have come at a better time. It’s always exciting launching a new site with such a huge volume of users the day after launch. The multi-language, mobile e-commerce site was designed so that the large volume of active tourists are even able to buy tickets from your average train station wifi-hotspot.”

eureka-iphone-screen

The Eureka Skydeck website features a customisable ticket interface, complex ticketing integration and was designed with user accessibility at the forefront. The site was launched on a scalable AWS server in preparation for the expected influx of promotional users.

Eureka Skydeck’s projects & marketing manager; Emma Cullen said “Eureka Skydeck’s redeveloped site features a responsive design and increased level of functionality that caters for global users. The Skydeck’s eighth birthday tactical promotion provided a great opportunity for us to launch; and drive significant traffic to the newly developed website. We were very happy with the huge influx of website traffic over the campaign period and without the recommended scalable server, the site would have crashed in seconds.”




Please login with linkedin to comment

Latest News

Scroll Media Recruits Costa Panagos From Twitch
  • Advertising

Scroll Media Recruits Costa Panagos From Twitch

Digital publisher network Scroll Media has employed ex-Amazon Twitch gaming executive Costa Panagos (lead image) to strengthen its Scroll Gaming capability. Panagos is highly experienced in game advertising and media sales professional with two years in account management at Twitch and three years in media sales at News Corp, so will bring his extensive media agency […]

Year13, Microsoft & KPMG Australia Launch AI Course For Gen Zs
  • Technology

Year13, Microsoft & KPMG Australia Launch AI Course For Gen Zs

School-leaver service Year13 has launched a new Artificial Intelligence course to upskill young people in AI, made in collaboration with Microsoft and KPMG, at an event to rally industry support behind youth AI fluency. The free online course AI Amplified which is part of Year13’s Academy aims to provide all young people with the opportunity […]

General Motors Snares Heath Walker From Scania
  • Advertising

General Motors Snares Heath Walker From Scania

General Motors has announced the appointment of Heath Walker (lead image) as the new marketing director for GM Australia and New Zealand, effective April 23, 2024. Walker brings a wealth of marketing and communications experience gained from working across various industries, including IT, sporting, and auto – notably Tesla, Nissan and most recently, Scania in […]