Publicis Sapient, the digital transformation hub of Publicis Groupe, has announced two more senior hires to its growing Experience team – Karin Giefer (feature image) and Quinnton Harris.
The newly inaugurated global experience team blends data, machine learning, and creativity to craft customer-centric experiences that deliver utmost value to both clients, and ultimately, their customers. The team will work closely with Chief Experience Officer, John Maeda, to further transform and integrate Publicis Sapient’s data, machine learning, and creative capabilities to best serve clients in their digital transformation efforts.
Both of these new hires bring their own unique expertise in the creative and technology industries, further cementing the global credentials of John’s expanding Experience team.
Karin Giefer has been appointed as Senior Vice President (SVP), Experience and will work closely with John to operationalize Publicis Sapient’s LEAD experience system, which aims to make dataful experiences into the default for clients. An expert in data and Artificial Intelligence, Karin previously held positions at McKinsey & Co, as well as Executive Creative Director at frog Design, and Director of Business Innovation at Wieden+Kennedy.
Quinnton Harris has been appointed as Group Creative Director, Experience and will also serve as John Maeda’s Chief of Staff to maximize global exchange across Publicis Sapient’s Experience team. Prior to joining Publicis Sapient, Quinnton was inaugural Creative Director at Blavity, Inc. and before that, led design at Walker & Company Brands, a start-up consumer products and tech company recently acquired by Proctor & Gamble. He is also an MIT alum, graduating with S.B. in Mechanical Engineering with dual minors in Architecture and Visual Arts and working with the MIT Media Lab’s CityCar Project.
“The expertise brought by Karin and Quinnton will undoubtedly strengthen Publicis Sapient’s ability to help clients thrive in the 4th Industrial Revolution with access to their blended engineering and artistic talents,” said John Maeda, Chief Experience Officer at Publicis Sapient.
“At Publicis Sapient, we ground ourselves in a creative and humanistic approach to technology and design in order to deliver the most dataful experiences. In an era when businesses are rapidly learning how to speak machine to be fully competitive, Publicis Sapient works to humanize technology in a world that is increasingly digital.”
Please login with linkedin to commentpublicis.sapient
Verizon Media’s talent program has come to an end for the third year, closing with a hybrid pitch-off event for Musicians Making A Difference (MMAD). The Verizon Media Academy class of 2021, made up of 44 emerging leaders from across Australia and New Zealand media, advertising and marketing industry, were given just one hour to […]
Social purpose organisation UnLtd’s Big Games competition has raised a combined $85,000 for children and young people at risk. Running over five weeks, the competition involved 32 teams from across the advertising, marketing and media industries battling it out virtually for a chance to qualify for the Rocket League final. The tournament culminated in a […]
Stan has announced that the Stan Original Film Transfusion commenced filming in Sydney earlier this week and will premiere on Stan in 2022. Transfusion is a taut, muscular thriller starring Sam Worthington (Avatar) as Ryan Logan, a former Special Forces operative, who is battling to cope with life after the loss of his wife and is thrust […]
According to a decade of data collected by iStock, Australian brands turned to imagery depicting outdated gender stereotypes during the pandemic. Tracking the keyword ‘women’, iStock by Getty Images found that in 2020, ANZ brands and businesses reverted to gender stereotypes. Images of mothers home-schooling were used at almost twice the rate of images of […]
Schwartz Media is congratulating Maddison Connaughton on her three years as editor of The Saturday Paper. Connaughton has decided to finish up her editorship this month. “It’s been an honour to edit the paper,” Connaughton said. “The Saturday Paper is one of the brightest voices in Australian media and I have been happy to see […]
Research from EdBbirdie using Spotify data has identified the most popular songs to study to. After analysing thousands of studying and homework playlists on Spotify, American singer Olivia Rodrigo’s ‘drivers license’ came out as top song to study to. It featured on 48 study playlists, while other top songs included ‘Ophelia’ by The Lumineers, ‘Falling’ […]
Dayna Stewart is the Business Director – Digital Marketing, Media & Creative Services at The Nudge Group. Here, she discusses the challenges that come with building a successful marketing team when working remotely. Before COVID-19 changed the way businesses work, most marketing teams spent their days together in a meeting room collaborating on the next […]
The line-up for the 2021 iHeartRadio Music Festival has been announced as the legendary event returns live in Las Vegas in September. This year, the epic two-day lineup for the iHeartRadio Music Festival main stage will feature performances by Billie Eilish, Cheap Trick, Coldplay, Dua Lipa, Florida Georgia Line, Journey, Khalid, Lil Baby, Maroon 5, Nelly, […]
Shop! ANZ is calling on shopper and retail marketing professionals from all retail related disciplines to participate in the first ANZ Shopper and Retail Marketing Industry Survey in four years. This important research provides a guide of where the retail marketing industry in Australia and New Zealand has come from and what is anticipated to […]