Publicis Sapient Australia Bolsters Product Engineering Capability With New Hire

Publicis Sapient Australia Bolsters Product Engineering Capability With New Hire
B&T Magazine
By B&T Magazine



Publicis Sapient has announced the appointment of Ben Moir as director of product engineering.

Most recently, Publicis Sapient announced the retirement of its legacy brands as part of a unification process across all services, following a global rebrand.

The new brand launch has involved the full integration of the business here in Australia where SapientNitro, Razorfish and 2Datafish have all been brought together, anchored under the single Publicis Sapient banner.

Operating as a world leader requires the best talent in the business.

Moir is a fully qualified electrical engineer and a technologist at heart, specialising in solving the myriad complex engineering challenges, backed by close to 20 years industry experience.

Having worked on a wide range of technology led projects in Australia, Moir has also gained a global perspective consulting in the US, China, Singapore, Chile and across Europe.

During his career, Moir has won a number of accolades including the Victorian Premier’s Design Award and has been recognised with awards at Cannes Lions, London International, Spikes Asia, New York Festivals and D&AD to name a few.

Most recently, Moir was the founder, director and lead engineer at Snepo Research where for 13 years he built a business working with emerging technology and directly consulting to enterprise clients.

Using his diverse knowledge to design systems incorporating new hardware technology and world-class software, Moir takes a hands-on approach to architecture, design and product development.

At Snepo, Moir project managed software development and led innovation for clients including; Lend Lease, CBA, Westfield, Museum Victoria, Stockland, Electrolux, Virgin Mobile, Subaru, Audi, ABC, SBS, as well as numerous projects via digital agencies around Australia.

Moir said: “I am thrilled to be joining the exceptional Publicis Sapient team and am looking forward to working with our client partners to push fearlessly into the space between now and next.

“I believe that the future will look very different from what we predict and that it’s important to imagine our lives well, using technology for good in the infinite possibilities.

“Our business is in an exciting phase of transition and strong growth and as part of this we are expanding in our areas of strength, particularly around financial services, and we are pushing harder into other sectors like education, energy and automotive.”

Publicis Sapient Australia MD Sarah Adam-Gedge said: “With this in mind, we are constantly evolving and are committed to attracting the best people in the industry with diverse backgrounds and experience.

“I am delighted to welcome Ben to the team, and I am certain he will have a big impact on our people and our clients, contributing significantly to Publicis Sapient’s commitment to being an agile and disruptive world-class digital business transformation leader.”




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