Priceline Pins Hopes On Two Female Athletes With New Partnership

Priceline Pins Hopes On Two Female Athletes With New Partnership
SHARE
THIS



Priceline Pharmacy has once again shown its commitment to supporting women by partnering with two young female athletes. Mariafe Artacho Del Solar, 22, has a passion for beach volleyball and Genevieve LaCaze (pictured above), 26, is a solo athlete focusing on the 3000m steeplechase and 5000m.

“As a brand for women, it is important to us to support women, especially in a space – such as professional sport – where it can so often be dominated by men. We are proud to join them on what will be an exciting next few months and beyond,” said Mark O’Keefe, GM of marketing for Priceline Pharmacy.

This is the first time LaCaze has been sponsored by Priceline Pharmacy, however, she is no stranger to the brand having worked in her local store when she was 18-years-old.

priceline Mariafe Artacho Del Solar

Mariafe Artacho Del Solar

“Priceline Pharmacy has always felt close to my heart… I love that Priceline is dedicated to helping women look good, live well and feel great, I think that’s what it’s really about,” she said.

Artacho Del Solar (pictured above) is equally enthusiastic about joining the brand for the next 12 months, adding, “It’s not a bad job chasing summer around the world and I’m so excited to be a part of the Priceline family.”

 

Please login with linkedin to comment

Circulation Genevieve LaCaze Mariafe Artacho Del Solar

Latest News

AnalogFolk Hires Senior Creative Content Specialist Naomi Martin
  • Advertising

AnalogFolk Hires Senior Creative Content Specialist Naomi Martin

Global independent creative agency AnalogFolk has added more creative content firepower to its Sydney team with the appointment of award-winning Naomi Martin as senior copywriter and social lead. Martin’s focus will be further building the agency’s creative and strategic capabilities across editorial, branded content, influencers, creation and production. Formerly head of content at IPG Mediabrand’s […]

Apple Set To Bundle Subscription Services
  • Technology

Apple Set To Bundle Subscription Services

Apple unveils latest initiative that is rumoured to have come to Tim Cook while he was scooping the leaves in his pool.

by B&T Magazine

B&T Magazine
SkyBus Welcomes Back NZ Travellers With New Campaign Via Hardhat
  • Campaigns

SkyBus Welcomes Back NZ Travellers With New Campaign Via Hardhat

SkyBus’ latest ‘The Easy Way to Getaway’ campaign via newly awarded creative agency Hardhat aims to give a warm welcome to returning New Zealand travellers, letting them know the airport transfer service is ready and waiting. The win has seen Hardhat lead the charge on SkyBus’ strategy and creative across New Zealand, ensuring confidence in […]

by B&T Magazine

B&T Magazine
Woolworths W23 Longtail UX. From left Will Santow, Longtail UX Co-Founder and Co-CEO; Ingrid Maes, Managing Director W23 and Andreas Dzumla, Longtail UX Co-Founder and Co-CEO. Pictured at Dan Murphys in Mosman. 13th August 2020. Photograph Dallas Kilponen.
  • Technology

Longtail UX Secures $2.25M In Funding From Woolworths Group’s Venture Capital Arm W23

Longtail UX, an Australian founded tech company with 70+ clients across the Americas, EMEA and JAPAC, has today announced a $2.25m supplementary equity raise in partnership with Woolworths Group’s venture capital arm, W23 and Steven Lew-owned group, Global Retail Brands (GRB). The investment builds on the $3m funding round led by Investec through its Investec […]

Enero Posts Net Revenue Increase Of 4.9%
  • Media

Enero Posts Net Revenue Increase Of 4.9%

Forget 2020's plagues, pestilence and famine says Enero, as balance sheet comes out with sweet smell of potpourri.

by B&T Magazine

B&T Magazine