PR Agency F4WARD Will Have Its Hands Full With TrueLocal Account Win

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Public relations agency F4WARD Agency has announced its appointment as public relations and influence agency partner for TrueLocal, following a competitive pitch.

The appointment will see F4WARD help TrueLocal build its brand profile and educate Australian small business and consumers about the benefits of using Australia’s largest online local directory.

Ruth Trewhella, TrueLocal group manager, said: “The F4WARD team impressed us with their strategic understanding of our category and innovative ideas to help us build relevant and engaging content. We were looking for a partner with solid traditional and digital public relations expertise as well as experience in working with influencers.”

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