PPR Australia Honoured At PR World Awards

PPR Australia Honoured At PR World Awards
SHARE
THIS



PR agency PPR has been presented the prestigious PR World Awards for Innovative PR Agency of the Year for the second year in a row.

The coveted annual PR World Awards program encompasses the world’s best in organizational performance, innovations, products and services, executives and management teams, public relations and marketing campaigns, and customer satisfaction programs from every major industry in the world.

Over the last two years PPR has broadened its capabilities across owned, earned and bought spaces. Specifically, in the last year, this has meant bringing in new partners, building new technologies in house, and significantly restructuring our agency.

“PPR has transformed itself to meet new market demands in an evolving consumer landscape,” Richard Lazar, CEO PPR, said.

“Our innovation has included strategic partnerships with media organisations that put content and consumer first, integrated social marketing initiatives, the development and launch of a multi-medium app platform Point Shoot Send (PSS) for crowd sourcing content and media distribution, and extending our bespoke publication practice into China.

“PPR has developed a creative and comprehensive national office network which meets the demands of government, corporate, consumer facing clients and branch network organisations across Australia and New Zealand.

“A newly established, modern matrix management organizational structure has ensured PPR breaks down traditional branch office silos and creates ideal cross-office and practice collaboration.

“The appointments of three Directors responsible for Innovation, Talent and Clients Services supported by an ‘always on’ business model to ‘follow the sun,’ sees PPR Australia lead client strategy and service when the rest of the world is sleeping,” he said.

Dena Vassallo, director of innovation at PPR said, “It’s an honor to be named the gold winner by PR World Awards for this esteemed industry and peer recognition.

“These awards are a testament to PPR’s commitment to remaining agile and innovative at a time when the PR industry and clients demand such focus,” she said.

Please login with linkedin to comment

5 cent challenge Anne Markey JWT Australia

Latest News

Simone Biles Makes History… Becoming The First Olympian With Their Own Emoji
  • Technology

Simone Biles Makes History… Becoming The First Olympian With Their Own Emoji

If you’ve been watching the Olympics these past few days, chances are you’ve probably come across the talent that is US gymnast Simone Biles. Biles has encapsulated viewers with her athletic jumps, flips and all-around gymnastic genius. As a result, Biles has also dominated social media feeds, with fans pouring out their admiration for the […]

by B&T Magazine

B&T Magazine
Australian Study Finds Guidelines Are Needed For Vaping On TikTok
  • Media
  • Technology

Australian Study Finds Guidelines Are Needed For Vaping On TikTok

A study conducted by the University of Queensland has claimed that the social media app TikTok needs to create regulations around vaping. Researchers at the University of Queensland analysed and evaluated the content of over 800, of TikToks most viewed vaping videos. Collectively the TikToks amassed over one billion views.  The study found that 63 […]

ESPN Secures Landmark Deal With NBL
  • Media

ESPN Secures Landmark Deal With NBL

ESPN and the National Basketball League have extended their broadcast partnership for a further three seasons as part of an expanded television rights package. ESPN and the National Basketball League announce a new expanded agreement that will run for three seasons, until the end of the 2023/24 NBL season. The landmark broadcast deal comes with […]

Workit Spaces Launches Aussie First ‘Beyond The Store’ Web Series
  • Marketing

Workit Spaces Launches Aussie First ‘Beyond The Store’ Web Series

Sydney-based co-working startup, Workit Spaces, announced today the launch of ‘Beyond The Store’, a six-part web series to uncover the smarts and passion behind successful Australian eCommerce businesses. Workit Spaces has gone where no other coworking hub has gone before, by investing over $100,000 to tell the stories of six Australian eCommerce businesses and how […]

Semi Permanent Sydney Announces New Dates For 2021 Festival
  • Marketing

Semi Permanent Sydney Announces New Dates For 2021 Festival

In light of the prolonged lockdown occurring throughout New South Wales, Semi Permanent Sydney has announced new dates for this year’s festival. It will now take place between 17-19 November 2021 at Carriageworks. “Our mission, always, is to craft the best and most valuable experience for both our speakers and audience, and to ensure the […]

Acast Adds New Brand Suitability Controls For Advertisers Via Comscore
  • Advertising
  • Media

Acast Adds New Brand Suitability Controls For Advertisers Via Comscore

Acast, the independent power source of podcasting has teamed up with Comscore to provide brand suitability controls for brands advertising through the Acast Marketplace. This new innovation is part of a global partnership with Comscore, and will be available to all advertisers working with Acast Australia and New Zealand. The brand suitability solutions offered by […]

Hootsuite Appoints Maggie Lower As Chief Marketing Officer
  • Marketing
  • Media

Hootsuite Appoints Maggie Lower As Chief Marketing Officer

Social media management solutions company Hootsuite, has announced that Maggie Lower has joined the company as chief marketing officer. Lower will own the brand’s overall global strategy, demand generation, communications, and events. Prior to joining Hootsuite, Lower was the global chief marketing officer at Cision, the first chief marketing officer at TrueBlue, and has held […]