The M&C Saatchi-owned Bohemia has snared the Uniting’s lucrative media business after a competitive pitch, B&T can reveal.
In a statement to B&T this morning, Uniting’s head of marketing and brand, Sue Jamieson, confirmed that it had appointed Bohemia Group as its media agency across NSW and ACT. “Uniting is very excited to be working with Bohemia and is looking forward to achieving positive outcomes,”Jamieson said.
M&C Saatchi is currently on Uniting’s agency roster, with its Sports and Entertainment division handling the Church’s experiential marketing.
In other pitch news, B&T understands that the University Of Melbourne is set to pitch its creative.
McCann Melbourne is the incumbent agency and had has held the account since winning it in a competitive pitch back in April 2015.
In 2018, McCann Melbourne was crowned Agency of the Year at the 2018 APAC Effie Awards held in Singapore.
The agency’s “Made Possible By Melbourne” campaign for University of Melbourne was awarded two Gold awards and three Silver awards plus the highly coveted Grand Effie, while University of Melbourne took out Brand of the Year and Marketer of the Year.
The SingularityU Australia Executive Program will take place this may, celebrating leadership at the intersection of the values of humanity and the value of technology. The Elon Musks, Apples and Xeros of the world are taking risks for humanity and creating new technologies that streamline and beautify business operations. They simplify life by providing basic […]
Brisbane media professional and former OMD Australia Account Director Taylor Fielding (pictured) has officially launched TFM Digital. TFM Digital is a specialist media agency based in Newstead which primarily provides media buying services, and strategy development, to businesses chiefly, but not exclusively, within the franchise sector. Prior to the launch of TFM Digital, Fielding spent […]
Judging by the hangovers in the B&T office today you can count yourself damn lucky we even managed this photo thingy.
Launch marketing specialists Five by Five Global have been appointed by FutureFeed to develop their brand, international certification trademark and go to market strategy. The innovative livestock feed ingredient developed by CSIRO, Meat and Livestock Australian and James Cook University uses a specific genus of seaweed, Asparagopsis, which significantly reduces methane emissions in ruminant livestock. […]
Andrew Knowles, partner and co-founder of the corporate communications consultancy Shoebridge Knowles Media Group (SKMG), has won the PR category in the 2021 B&T 30 Under 30 Awards. Knowles received the award at a ceremony in Sydney last night, claiming victory in a highly competitive field that included leading executives from some of Australia’s biggest […]
The AFL is delighted to welcome Therabody as its Official Recovery Partner of the 2021 Toyota AFL Premiership Season. Therabody’s industry-leading devices and research will be integrated into pre-match training and post-match recovery routines to help prevent injuries and help improve overall athletic performance. Therabody will also become the naming partner for the end-of-season AFL […]