PHD Melbourne Appoints Tony McKay To Head CUB Business

PHD Melbourne Appoints Tony McKay To Head CUB Business

PHD Melbourne has announced the appointment of Tony McKay to the role of group business director on the Carlton & United Breweries account.

McKay will lead the business across Australia, Vietnam and India, reporting into PHD Melbourne’s general manager, Simon Lawson.

McKay brings a wealth of experience to the role, having held leadership positions at a number of  groups, including MKTG and Mitchell & Partners. As such, he is well-equipped to lead a team of smart media thinkers committed to delivering the best outcomes for CUB.

Commenting on the appointment, Lawson said: “I’ve had the pleasure of working with Tony in the past and have always considered him one of the smartest operators in the business. I am excited to have him join the team at PHD Melbourne and take CUB’s communications to new heights.”

McKay added: “CUB is one of Australia’s most iconic marketers; the opportunity to lead a great team at PHD in taking these brands forward is one that is personally exciting and rewarding. In fact, starting out in the business, my first job was as a Media Assistant on the CUB account at Patts. It helped me fall in love with advertising, and it’s great to be back working on such a prestigious portfolio of brands.”

The appointment is effective immediately.

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