Ford in the US has used social media and Valentine’s Day to prank unsuspecting men in a campaign for it’s new, rather cool looking,Mustang.
The You Tube clip shows a group of men hooking-up with a demure and pretty blonde in what they believe is nothing more than a harmless and slightly fumbling first date.
The heroine then leads the men for a drive in her shiny new red Mustang, where she initially pretends to be a rather inexperienced driver, struggling with a manual transmission. However, things quickly turn all Fast And Furious as our damsel reveals herself as a rather proficient professional stunt driver.
A nearby vacant lot becomes the scene for some rather spectacular driving at over 200 kph and turns the tables on her potential suitors as their balls are suddenly in their own mouths.
In this guest post, Gumtree’s account manager Daniel Kuziow (main photo) says as CV-19 sends more shoppers online, data has never been more important for marketers to target them… Thanks to COVID-19, former buzzwords such as “ideate”, “pivot” and “agile” have become the new reality for all marketers. To help a business persevere and maintain […]
The Seven Network today announced the broad slate of sponsors that will be joining Farmer Wants A Wife when it premieres this July. Toyota Australia, IGA, Youfoodz, BUPA, Lilydale, Horticulture Australia and Mayvers, have all been confirmed as sponsors of Farmer Wants a Wife. All partners will feature throughout Farmer Wants A Wife, the most […]
Find out how APAC’s fastest-growing commercial law firm uses Marketo Engage to better respond to customer needs in this piece by LegalVision’s Anthony Lieu. The starting point for marketing strategy begins with the customer. That’s not an approach you often find in a commercial law firm. LegalVision didn’t start as a law firm, but as […]
Brisbane radio is set for a further shake-up with journalist and former MP Scott Emerson to host 4BC’s new local Drive program. Emerson is a highly experienced broadcaster and journalist who served as The Australian newspaper’s Queensland bureau chief and held senior journalism positions with the ABC. He has also served in the Queensland parliament and […]
News Corp Australia and Woolworths today announced a joint national campaign to support Feed Appeal amid a sharp jump in the number of Australians suffering economic hardship from COVID-19 and seeking food relief. Feed Appeal, a national not-for-profit organisation that provides capacity and capability grants to local food relief charities, has reported a 50 percent […]
Is it too early to start planning your holiday campaigns? Definitely not, argues Pinterest CMO Andréa Mallard in this piece. Brands love reaching their most passionate customers. As a former retail CMO myself, I get it. When you reach early planners, you reach the CEOs of the household—an audience that buys and spends more. Reach […]