Internet radio Pandora has today announced Fiona Roberts will join Pandora Australia as the NSW and QLD sales director.
Roberts joins from Fairfax Media Australia where she most recently held the position of agency group director responsible for the GroupM business. Prior to that she held leadership roles at carsales.com.au and News Limited.
Roberts will be charged with growing the NSW and QLD business, working with the team to introduce advertisers to over a million highly engaged listeners, through audio and digital formats, and new cut-through products such as sponsored listening and branded radio.
Roberts is excited to be joining a high growth, mission focused business. She said: “The opportunity to work for a brand like Pandora was one I couldn’t let pass me by. Their product offering, data capabilities and commitment to delivering the very best platform to bring artists and music lovers together is incredibly exciting. I’m looking forward to further building upon their success in 2016.”
Also announced today is the hire of James Butcher who has been appointed the New Zealand sales director. Butcher joins from MI9 where he has been general manager of the New Zealand operation since May 2014. Prior to that he held roles at MI9 and Microsoft in Australia and the UK.
“I’m incredibly excited to be joining Pandora, a product I have loved as a consumer and a brand I have admired throughout my media career,” said Butcher. “The local team have done a brilliant job to date and I look forward to working with them in taking the NZ offering to the next level.”
Both Butcher and Roberts will report to Chris Freel, commercial director ANZ, and join Rachel Page (VIC/WA/SA sales director) and Shaun Alexander (client strategy director) on the commercial leadership team.
“I am so excited to welcome Fiona and James to the team,” said Freel. “They are both exceptional operators and we now have a world class commercial leadership team capable of taking the business to the next level. It is an exciting time in the audio space as the growth in streaming music consumption continues to surge. There are now over one million Australians every month streaming music who do not listen to commercial radio, and this number is growing at a rapid rate.
“Pandora is at the forefront of that growth and it’s important that we educate and enable our clients to benefit from this. With this team in place I feel very confident that we are best positioned to do so.”
The Australian Financial Review has issued an apology and agreed on an out-of-court financial settlement with iSignthis CEO John Karantzis. The settlement comes after Karantzis accused the AFR of implying that he was involved in money laundering. The allegations referred to two articles published in July last year headlined ‘Etherstack pump straight from iSignthis playbook’ and ‘More […]
A pair of YouTubers based in the United Kingdom successfully listed a doll’s house as a legitimate dwelling on short-term rental platform Airbnb. The prank was shared on the popular YouTube page of Josh Pieters and Archie Manners, a pair known for pranking celebrities on their channel, which has at least 1.46 million subscribers. In […]
If you’ve been thinking about nominating a kick-arse marketing boss for B&T‘s inaugural CMO Power List, but are still yet to act, now is the time! Presented by Are Media, the CMO Power List will recognise and rank the top 20 marketing bosses in Australia, and after the year we all just had, there is […]
From Saturday 1st May, Round The Twist – famed for its lighthouse setting, eternally hummable theme tune and wacky plots – will be on Australian Netflix. Originally airing from 1990 to 2001, Round The Twist was an essential tool in the wheelhouse of any teacher stuck with what to show a class of rowdy students on a […]
Apple’s newest product is arguably one of its simplest items to date. The AirTag is a small device, approximately the size of a 20 cent coin, which can be attached to keys, bags, wallet or anything else you think you might lose. As well using Apple’s Find My network to find misplaced items that are […]
The American Red Cross and BBDO New York have combined to create “a surreal” and playful public service announcement about fire safety, with human-sized dolls the stars of the commercial. In the United States, seven lives are lost to home fires every day, representing a dark figure on deaths that is higher than all natural […]
Lotame today announced 10 leading data partners including DTScout and ShareThis will support Lotame Panorama ID, the first global, people-based, privacy-compliant and interoperable identity solution for a cookieless open web. Lotame is providing the industry with privacy-compliant solutions that allow data partners to capture data on the Panorama ID in cookieless environments (Safari, Firefox, and […]
Once again, Gogglebox was the best performing Thursday night show, followed closely by MasterChef which increased its viewership after Wednesday’s ratings. Gogglebox scored 605,000 viewers, an impressive increase of 65,000 from last week. MasterChef increased by 42,000 viewers to 591,000 overall, as per OzTAM’s metro data. Running the shows back to back was the ratings equivalent of […]
New data from money.co.uk has revealed how different dog breeds are faring on TikTok, both in terms of popularity and wealth. The research, which looked at the number of views based on relevant breed hashtags, found that Golden Retrievers were the most-watched breed, with nearly 9.2 billion views. Golden Retrievers were almost double as popular as […]
The Oscars ceremony, streamed by American channel ABC, has officially sold out its commercial time. A number of this year’s advertisers will be new to the event. The commercial interest in the Oscars remains despite decreased yearly viewership, with the 2020 ceremony pulling a historic low of 23.6 million viewers. According to Variety, ABC was seeking US$2 […]
Less than 12 months after launching its short-form vertical video format, Instagram is bringing ads to Reels. In an announcement, Instagram revealed it would be testing ads on Reels in Brazil, Germany, and right here in Australia. The ads will be mobile-first, vertical and full-screen, similar to ads in Stories. As with organic Reels content, […]
72andSunny has appointed Anthony Campagna (right in photo) and Jari Kennedy (left) as creative leads for Sydney. They join the four-year-old creative business having worked at some top Aussie creative companies including The Monkeys, DDB, Host/Havas and Present Company, developing work for Beats By Dre, NBA, Snapchat, Oak Milk and The Heart Foundation. Luke Martin, […]
A new report shows the need for brands and organisations to rethink their approaches to marketing and communications content in a post-pandemic world. The new report, titled Future of Content and part of opr’s Futures series, takes an in-depth look at the changing way audiences find, consume, make and share content in Australia and around the […]
Are Media has announced the appointment of a new chief executive officer to replace Brendon Hill. Jane Huxley is the new CEO and starts with Are Media on Monday 26 April. Huxley is a highly experienced executive with a background in digital and technology businesses. Most recently Huxley was the regional managing director for Spotify, […]
Expedia has announced a new brand direction as the world prepares for the return of travel demand. The online travel giant’s new global positioning is grounded in the understanding that who you travel with matters, and comes after months of customer research. From an updated look and feel to enhanced product offerings, Expedia is looking […]