oOh!media is has appointed public policy expert Dr Siobhan Marren as its new director of government relations.
Marren is an experienced specialist and joins the company from the Outdoor Media Association, where she guided the industry’s response on key advocacy issues around road safety regulations and content restrictions.
With 20 years of national and international experience across policy, advocacy, education and campaigning, Marren is a policy expert who has worked across state and federal campaigns on equitable health outcomes, civil liberties and environmental issues.
oOh! CEO Brendon Cook said they were delighted to bring Marren on board, particularly at a time of increasing business and regulatory complexity in the industry.
“She is a proven advocate who has a real grasp of commercial, legal and legislative matters, and will deepen our capabilities in this vital area,” he said.
Marren said she was pleased to be joining such an established and successful team.
“oOh!media is an industry leader operating in a rapidly-changing environment. The advertising business has many opportunities, but also many responsibilities, and I’m looking forward to working with all our stakeholders to help promote the interests of both the company and the industry as a whole.”