Melbourne-based independent agency Online Circle Digital has announced it has grown its creative department by four with the addition of two new copywriters and two art directors – former journalists Khiara Elliott and Alex Barrow, and international designers Felipe Carrasco and Luis Peñuela.
Elliott joins Online Circle Digital from Melbourne newspaper CBD News, where she was the lead journalist as well as the lifestyle and fashion editor.
Barrow joins the agency all the way from New Zealand, where she was the fashion and travel writer for online global fashion magazine Lucire and publications from Newsroom to Playboy.
South American award-winning art directors Peñuela Felipe Carrasco – AKA “The Colombians” – have also joined the agency. Between them, Peñuela and Carrasco bring over 15 years of industry knowledge and experience, and have already worked on local campaigns for brands such as Mondelez, Mercedes-Benz and Parmalat.
The team is spearheaded by creative lead, Freya Beaton, who said: “An Aussie, a Kiwi, two award-winning Colombians… I’m very excited by the diversity and energy these talented individuals bring to the team. This year is going to be our best yet.”
Online Circle Digital managing director Lucio Ribeiro said he was ecstatic to be growing the creative team.
“2017 is the year where I will invest all I can in creative talent,” he said.
“The world of advertising has become crowded and noisy. Creative work wins and grows business.”