Aimee Buchanan Promoted To OMD’s New Chief Executive Officer

Aimee Buchanan Promoted To OMD’s New Chief Executive Officer
SHARE
THIS



OMD have today announced the promotion of Aimee Buchanan to Chief Executive Officer, OMD Australia. The announcement follows the promotion of Peter Horgan to CEO of Omnicom Media Group, Australia and New Zealand, in July.

Buchanan has over 16 years’ media experience in the Australian market working across a range of Australia’s most complex businesses. Having joined OMD Sydney in 2011 as Business Director, Buchanan quickly moved up the ranks with a promotion to General Manager in 2013, followed by Managing Director in 2014.

Buchanan will take overall responsibility for OMD assets nationally, leading a workforce of more than 500 staff.

The promotion is testament to OMD’s strategy of developing and promoting staff from within. The appointment offers the group continued stability in what has been a stellar year for OMD, with significant new business wins and key retentions, alongside industry award recognition.

Peter Horgan said, “Aimee’s capability and dedication has been fundamental to the growth and success of OMD Sydney over the last 5 years. She is a proven performer and leader, with a diverse skill set and importantly a huge passion for the OMD brand. Aimee’s promotion caps off what has already been an outstanding year for OMD Australia. I am excited with where we are as a company, but even more excited to work with Aimee as she leads OMD into its next chapter.”

Mainardo De Nardis, OMD Global CEO, added, ”OMD is Australia’s leading agency, and I am not just talking about size. Our strengths in talent allow us to wish the very best to Horgs in his new role leading Omnicom Media Group across the Pacific region and to promote Aimee to run one of our best agencies in the world toward new successes. I wish Aimee the very best and together with Stephen Li, CEO OMD APAC, welcome her to our global management team.”

Buchanan commented, “I am thrilled to be appointed as the CEO of OMD Australia, to be leading an amazing team, working with Australia’s best brands at a time when media has never being more exciting or relevant. I am passionate about our ongoing focus on driving growth for our clients, from our people, always done with integrity. I have big shoes to fill, but I look forward to continuing to work with the team to build on the success that OMD has had over the past 12 months.”

The promotion is effective immediately.

Please login with linkedin to comment

Kontented

Latest News

Highsnobiety Partners With Citizens Of Culture To Help Lead Its Media Partnerships In Australia
  • Media

Highsnobiety Partners With Citizens Of Culture To Help Lead Its Media Partnerships In Australia

Culture-leading publisher Highsnobiety continues to evolve its local operations with the appointment of Citizens of Culture as its strategic partner across media operations within Australia.  Highsnobiety is a premium global brand dedicated to cultural pioneers, with work spanning across digital platforms, print media, documentaries, cutting edge events, a shopping platform and a full service creative […]

Investigation Reveals That Amazon Destroys Thousands Of Dollars Of Unsold Stock, Including Laptops, TVs And Face Masks
  • Technology

Investigation Reveals That Amazon Destroys Thousands Of Dollars Of Unsold Stock, Including Laptops, TVs And Face Masks

An investigation by British broadcaster ITV has found that Amazon is destroying millions of items in unsold or returned stock. The report specifically focuses on one of the 24 warehouses the company has in the UK. According to ITV News, the destroyed items are largely unused and new, either returned items or those which never […]

by B&T Magazine

B&T Magazine
Witchery Partners With GlamCorner To Boost Subscription Shopping
  • Media

Witchery Partners With GlamCorner To Boost Subscription Shopping

Australian fashion brand Witchery has partnered with B Corp GlamCorner as part of GlamCorner’s subscription box offering as the demand for everyday essentials soars. This partnership marks another milestone for the Australian fashion industry towards becoming more circular and introducing more paths to reduce textile waste. Customers nationally will be able to rent more of […]

Curry Club For COVID-19 Relief, Powered By UnLtd, Challenges AdLand To Raise $100,000
  • Marketing
  • Media

Curry Club For COVID-19 Relief, Powered By UnLtd, Challenges AdLand To Raise $100,000

The media, marketing and creative industries are being encouraged to host their own ‘Curry Club for COVID’ before 30th June to help meet the ambitious $100k target set by its organisers. Curry Club for COVID, which was conceived by long-time adtech executive Peter Bray, sales director at Impact, and is powered by industry social purpose organisation […]

by B&T Magazine

B&T Magazine
UnLtd’s ‘Goals for Good’ Soccer Tournament Celebrates 10 Years
  • Media

UnLtd’s ‘Goals for Good’ Soccer Tournament Celebrates 10 Years

The UnLtd Cup is returning for its tenth consecutive year, marking a decade of soccer shenanigans that’s raised nearly $500,000 for children’s mental health charity, KidsXpress. On July 22-23rd, 28 teams from across the industry will battle it out on the soccer field in the two-day tournament at Sydney University Sports and Fitness Centre, Darlington. […]

Mobile Pnone Shopping Online With A Debit Card
  • Marketing
  • Technology

Ultra Commerce Acquires Vesta eCommerce

Australian-bred company Ultra Commerce has acquired New Zealand-based company Vesta eCommerce, a global software business providing leading product data management solutions. The recent acquisition is a significant move for the business, which is Australian born, owned, and headquartered, but has built out a global presence as it pursues rapid growth in the eCommerce market. Connecting […]

Crater Teams Up With Director Luna Laure For ‘Harry’s Story’, Canteen’s Newest Campaign
  • Campaigns

Crater Teams Up With Director Luna Laure For ‘Harry’s Story’, Canteen’s Newest Campaign

Canteen’s latest campaign features the combined talents of Director Luna Laure and creative agency Crater. The campaign strives to raise awareness for young people affected by cancer. The awareness campaign centres around Harry Barentson, who at 12 years of age found out his pregnant mum had cancer. The campaign aims to bring awareness to Canteen’s […]