Media strategy specialist Slingshot has won the strategy, planning and buying account for NSW Business Chamber in a competitive pitch.
The addition of NSW Business Chamber continues a strong year for Slingshot who recently announced securing the Daikin business.
Slingshot CIO and partner Simon Corbett (featured image) said winning the NSW Business Chamber business adds another highlight in the Slingshot story.
Corbett commented: “The Chamber is dedicated to helping businesses of all sizes to maximise their potential. As an independent Australian owned business, we love that.
“The team are amazing, their mission is inspiring, and we couldn’t be working with them at a more exciting time in their history.”
NSW Business Chamber head of content and strategy, Genevieve Brock said: “As we embark on a digital transformation and reinvention of customer experience, we need a media partner to translate our business objectives into a strategic response and use data to drive results. Slingshot impressed us with their capabilities and culture.
“We are really looking forward to working together.”
The appointment is made with immediate effect.