NRMA Insurance Helps Boaties Sail Safely In New Work Via Thinkerbell

NRMA Insurance Helps Boaties Sail Safely In New Work Via Thinkerbell

Reversing a boat down the ramp can be a daunting experience. NRMA Insurance want to instil confidence amongst Aussie boaters with a new campaign via creative agency Thinkerbell.

With a little bit of preparation and the added security of NRMA Insurance, boat owners can rest assured knowing that they’re covered in case of any unfortunate eventuality.

In a statement, a Thinkerbell spokesperson simply said: “Boat owners will get it.”

Check out the new work below:


Client: NRMA Insurance

Chief Marketing Officer: Brent Smart

Director of Content & Customer Engagement: Zara Curtis

Director of Brand Marketing: Sally Kiernan

Marketing Lead Creative & Innovation: Elizabeth Stokes

Social Media & Content Consultant: Jessica Yorke

Corporate Communications Adviser: Annabelle Vo

Creative: Thinkerbell

Chief Strategy Thinker: Adam Ferrier

National Chief Creative Tinker: Jim Ingram

Executive Creative Tinker: Paul Swann

Lead Tinker: Chris McMullen

National Head Production Tinker: Grant Anderson

Head Brand Thinker: Gerry Cyron

Chief Executive Officer: Margie Reid

General Manager (North): Katie Dally

Lead Thinker: Imagene Callinan

Production: Revolver

Director: Dani Pearce

Managing Director/Co-Owner: Michael Ritchie

Producer: Sarah Nichols

Director of Photography: Lachlan Milne

Sound Design: Rumble Studios

Photography: Alex Cooke

Media: Initiative



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