NOVA Entertainment has secured a new space to unwind, relax and reconnect for the latest extension of the smoothfm brand’s experiential platform.
The smooth suite was introduced in 2014 as innovative pop-up accommodation designed to create a brand immersion experience for clients and agencies in Sydney and Melbourne’s media market.
Following the success of last year’s smooth suite at Palm Beach at ‘The Dreaming’ beach house located on the Pacific Ocean in Sydney, the latest smooth suite luxury accommodation is set amongst the majestic valleys of the Greater Blue Mountains.
The smooth suite at Emirates One&Only Wolgan Valley will provide media agencies and clients with more insight and real life experience of smoothfm as a lifestyle brand with individualised opportunities to access this luxurious and relaxing experience from July to August.
The suite will see guests enjoying an indulgent relaxation experience from the moment they leave the airport. Guests will receive return helicopter transfers from Sydney and enjoy accommodation at Emirates One&Only Wolgan Valley’s stunning Heritage Villa, complete with its own private pool, as well as a long lunch and a dinner set against the stunning landscape backdrop.
Luke Minto, NOVA Entertainment’s Sydney general manager, said: “The smooth suite was introduced into the Sydney market in 2015 to deliver key partners and agencies with an insight into smooth as a lifestyle brand.
“This year we have aimed to elevate the experience to a new level with a luxurious travel and lifestyle experience centred around the smooth brand.”