Noisy Beast Launches China Office

Noisy Beast Launches China Office
SHARE
THIS



Full service agency Noisy Beast has opened its China office in Guangzhou. This follows further growth in the region supporting Swisse Wellness, Biostime and the launch of US based Healthy Times into China.

Kit Cao-Lam, newly appointed China business director, joins the agency and will lead the China office, having spent the last 10 years in the region. Kit’s experience crosses a broad range of integrated marketing activity, having worked with Y&R, Ogilvy Action & Always (JWT Group) on retail and FMCG brands.

Cao-Lam said, “The opportunity to join a dynamic and fast growing agency like Noisy Beast was too good to pass up. We have some great brands on the roster and I look forward to future success as we build our local team.”

Lee Wilson, general manager of Noisy Beast, welcomes the appointment, saying, “Key to our success in China is attracting the very best local talent, we’re excited to have Kit on board as we deliver on our China expansion strategy. Local market understanding is critical on our journey as we look to attract both local and Australian brands who share our vision for growth in the region.”

Yibo Li, senior digital art director, will lead the agency’s creative function, having spent the last 10 years in Shanghai with Isobar and MRM (McCann Relationship Management). With such a strong focus on digital activity in China, Yibo will lead a talented local team delivering on the Noisy Beast promise of effective retail advertising.

Noisy Beast is a full-service communications agency ‘with a difference’ employing over 50 people in Melbourne, Sydney, London and China. Noisy Beast represents many leading brands such as Swisse Wellness, Biostime, Infiniti Cars and PGT.

 

Please login with linkedin to comment

Latest News

New Talent Agency, Liquorice Plants Roots In NZ
  • Marketing
  • Media

New Talent Agency, Liquorice Plants Roots In NZ

The brainchild of co-founders Gina Williams-Folau (main photo) and Greer Bland, the talent agency Liquorice was born out of a desire to make things easier for brand managers. Liquorice offers social talent for brands wanting to hit the sweet spot with Kiwi audiences. Launching with a roster of big names on board including Millie Elder-Holmes, Athena […]

Anglicare WA Makes Winter Chill Contagious In Campaign Via Wunderman Thompson
  • Advertising
  • Campaigns

Anglicare WA Makes Winter Chill Contagious In Campaign Via Wunderman Thompson

9000 Western Australians experiencing homelessness are about to face cold winter nights. To call for donations to the 2021 Winter Appeal, Anglicare WA has released a chilling video with renowned actor Liam Graham, best known for his starring roles in Greenfield and The Heights, experiencing mild hypothermia after spending one hour in a commercial freezer. […]

Blackmagic Design Helps Create Latest Ad For Chris Hemsworth’s Centr Fitness App
  • Advertising

Blackmagic Design Helps Create Latest Ad For Chris Hemsworth’s Centr Fitness App

Blackmagic Design has shared how its products were used to shoot the latest commercial campaign for Chris Hemsworth’s fitness training app, Centr. The new campaign, which promotes the progressive 10 week workout plan ‘Power’ replicates the same protocols used to prepare the actor for his latest appearance in the upcoming Marvel franchise film, Thor: Love […]

Webprofits To Aggressively Drive Airtasker’s UK Growth Plan
  • Marketing

Webprofits To Aggressively Drive Airtasker’s UK Growth Plan

Airtasker has chosen leading independent digital growth consultancy, Webprofits as a strategic partner to help them expand to new markets. Following a successful IPO in early 2021, Airtasker set its sights on the next strategic objective — expansion and growth in the UK market. After careful review, they partnered with the growth marketing specialists at […]

Cresta’s Awards See Upturn As Ad Spend Starts To Return
  • Advertising

Cresta’s Awards See Upturn As Ad Spend Starts To Return

Cresta Awards has announced that despite having a few more weeks before entries close, this year’s Cresta Awards has surpassed its entries for the whole 2019 Season. Cresta sees this as evidence, not just of evolution in its own awards but of a wider measure of industry confidence and resilience in many markets. The awards […]

Seattle, USA - Aug 19, 2019: The new Google building in the south lake union area at twilight.
  • Technology

Reports: Google Draws The Ire Of EU (Again)

B&T's editor takes great pleasure in an opportunity to use 'ire' in a headline, despite having no idea what it means.

by B&T Magazine

B&T Magazine