Nike is launching a new collection of Air Max sneakers that represent iconic major cities across the globe.
The Air Max 90 City Pack will represent New York City, London, Shanghai, Paris, and Tokyo.
Nike has designed each pair of shoes to represent a chosen profession for each city. For example, its new Paris sneakers pay homage to the city’s bakers, with an all-over white textile shoe to represent the profession’s uniform. The shoe also employs a wheat graphic sockliner with a “Baked Fresh Daily” logo to represent the profession’s signage.
Then there’s London’s postmen and postwomen shoe, featuring a round tongue emblem resembling a stamp with Nike’s co-founder Bill Bowerman, while the upper material of the shoe was inspired by the profession’s jacket.
The new collection will be available on the Nike app from January 30.
If you’re interested in nabbing yourself a pair, check out the designs below.
LONDON’s Postmen and Postwomen
NEW YORK CITY’s Fire Department
TOKYO’s Construction workers
SHANGHAI’s Delivery service workers
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