New Zealand Aids Foundation Appoints Because As Partners For Big Gay Out

New Zealand Aids Foundation Appoints Because As Partners For Big Gay Out
SHARE
THIS



Because Creative Experiences ANZ have been appointed to work with the New Zealand AIDS Foundation to deliver the Ending HIV Big Gay Out event in Auckland in February 2021, and the following two years.

Because were appointed after a request for proposal, based on their extensive work in the LGBTQIA+ space & experienced team. They have worked year upon year with long standing clients, executing extraordinary activations at iconic events like Fair Day, Mardi Gras and the Midsumma Carnival in Sydney.

Mickey Power, Marketing, Communications & Fundraising Manager at NZAF states “I am pleased to confirm that we would love to work with the team at Because to help us deliver the Big Gay Out 2021. The quality of their proposal and commitment of the team really shone through in the tender process. We’re very excited about working together and making the 22nd year the biggest, gayest one yet.”

Corinna Homer, Business Director of Because NZ says “we are thrilled to broaden our client base to an organisation that share the same values for diversity, inclusion and public health. We are so proud of our Rainbow community, both within our company, clients and beyond and are passionate about bringing the New Zealand AIDS Foundation’s vision of the Big Gay Out to life.”

The Ending HIV Big Gay Out is a non-profit LGBTQIA+ fair day that has been running since 2000. The event brings together international artists, local DJs and drag queens and kings to raise awareness for HIV prevention and testing among the queer community. Attendees will be able to test for HIV on-site at the NZAF Burnett centre, and will have access to stalls with community groups, organisations and food and beverages to enjoy throughout the day.

Because will be building on the NZAF’s Big Gay Out legacy to make 2021 better than ever! By celebrating together, we can spread awareness about HIV and build towards ending transmission of the virus for good.

 

 

Please login with linkedin to comment

because big gay out

Latest News

72andSunny Unveils First Campaign For Plant-Based Drink Brand Australia’s Own
  • Advertising
  • Campaigns

72andSunny Unveils First Campaign For Plant-Based Drink Brand Australia’s Own

Freedom Foods and 72andSunny Sydney have launched the first advertising campaign for Australia’s Own range of plant-based beverages. The campaign introduces a new visual world and identity for the brand and captures the healthy, positive feeling you get when spending time in nature and when consuming Australia’s Own certified-organic, plant-based beverages. As well as featuring […]

Are You Paying Too Much In Search Marketing?
  • Partner Content

Are You Paying Too Much In Search Marketing?

Are you paying too much for search marketing? Discover the awful truth here. Or, alternatively, look at the invoice.

Partner Content

by B&T Magazine

B&T Magazine
Nine APAC Finalists In One Club’s Young Guns 19 Competition
  • Advertising

Nine APAC Finalists In One Club’s Young Guns 19 Competition

Nine creatives from APAC are among the 94 finalists from 27 countries in The One Club for Creativity’s prestigious Young Guns 19 competition, celebrating international creative professionals age 30 or younger. The finalists from APAC are: Hiu Ching Kung, graphic designer, Hong Kong Lam Ieong Kun, graphic designer, illustrator, indego design, Macau Raxenne Maniquiz, graphic designer, illustrator, Santa Maria (Philippines) Kiyotaka […]

Adflow’s Regional OOH Coverage Expands By 60%
  • Media

Adflow’s Regional OOH Coverage Expands By 60%

OOH transit company Adflow has announced the success of the first phase of its regional expansion program. Adflow’s regional footprint has increased by 60 per cent to now include 65 regional locations. With 9.1 million people living regionally in Australia (growth of 1.1 per cent experienced in the 19/20 Financial year) and most regional centres […]

Freshworks Starts Trading On Nasdaq, Valued at $13.7 Billion
  • Technology

Freshworks Starts Trading On Nasdaq, Valued at $13.7 Billion

Freshworks, a leading software company, has started trading on the Nasdaq Global Select Market, marking an important milestone for the company. The company priced its IPO at US$36 per share (AU$49.76), raising about US$1 billion (AU$1.4B), resulting in a total market capitalisation of AU$13.7 billion  (US$10B). Freshworks, which was founded in India, has strong roots […]

SLIK Announces Four New Key Hires
  • Marketing
  • Media

SLIK Announces Four New Key Hires

Independent creative agency, SLIK, has made significant changes to its full service creative offering with four hires across management, creative and production.

How Retailers Can Maximise Their Results This Sales Season
  • Marketing
  • Technology

How Retailers Can Maximise Their Results This Sales Season

Black Friday Cyber Monday (BFCM) is the biggest player in the holiday shopping game and Google’s most recent research suggests consumer interest for the peak sales season starts much earlier than retailers may realise. The pandemic has fundamentally changed buyer behaviour over peak sales season, with Google suggesting that global consumer interest in Black Friday […]