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Reading: New Zealand Aids Foundation Appoints Because As Partners For Big Gay Out
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B&T > Advertising > New Zealand Aids Foundation Appoints Because As Partners For Big Gay Out
Advertising

New Zealand Aids Foundation Appoints Because As Partners For Big Gay Out

Meredith Cranmer
Published on: 2nd July 2020 at 8:19 AM
Meredith Cranmer
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Because Creative Experiences ANZ have been appointed to work with the New Zealand AIDS Foundation to deliver the Ending HIV Big Gay Out event in Auckland in February 2021, and the following two years.

Because were appointed after a request for proposal, based on their extensive work in the LGBTQIA+ space & experienced team. They have worked year upon year with long standing clients, executing extraordinary activations at iconic events like Fair Day, Mardi Gras and the Midsumma Carnival in Sydney.

Mickey Power, Marketing, Communications & Fundraising Manager at NZAF states “I am pleased to confirm that we would love to work with the team at Because to help us deliver the Big Gay Out 2021. The quality of their proposal and commitment of the team really shone through in the tender process. We’re very excited about working together and making the 22nd year the biggest, gayest one yet.”

Corinna Homer, Business Director of Because NZ says “we are thrilled to broaden our client base to an organisation that share the same values for diversity, inclusion and public health. We are so proud of our Rainbow community, both within our company, clients and beyond and are passionate about bringing the New Zealand AIDS Foundation’s vision of the Big Gay Out to life.”

The Ending HIV Big Gay Out is a non-profit LGBTQIA+ fair day that has been running since 2000. The event brings together international artists, local DJs and drag queens and kings to raise awareness for HIV prevention and testing among the queer community. Attendees will be able to test for HIV on-site at the NZAF Burnett centre, and will have access to stalls with community groups, organisations and food and beverages to enjoy throughout the day.

Because will be building on the NZAF’s Big Gay Out legacy to make 2021 better than ever! By celebrating together, we can spread awareness about HIV and build towards ending transmission of the virus for good.

 

 

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