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Reading: More Green Energy Encourages Consumers To Switch On Nature
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B&T > Campaigns > More Green Energy Encourages Consumers To Switch On Nature
Campaigns

More Green Energy Encourages Consumers To Switch On Nature

Staff Writers
Published on: 4th July 2022 at 9:32 AM
Staff Writers
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In a bid to help Australian families combat crippling energy costs, More Green Energy and All About Content have created a new campaign filmed in the stunning Belanglo Forest to encourage Australian families to switch onto the power of nature.

Director Gareth Carr said of the campaign: “Playing on the element of working with nature to provide power in your home, we devised the creative of taking your home into nature. Lighting the forest and using a lounge setup shows the viewer the harmonious relationship that is achieved by using solar. The visuals stimulate that feeling throughout and the elements invite a warm, cosy homely feel.”

More Green Energy is an Australian, family owned and operated business who began their solar-panel journey in 2015 and have since expanded their residential and commercial operations across NSW, WA and ACT.

Mike Palmer, CEO, More Green Energy said: “Every family in Australia can enjoy a better quality of life when they choose to harness natural energy. We are committed to leading the renewable energy evolution through sustainable and innovation solutions that provide clean energy for our families today and into the future. We are delighted to have worked with the team at All About Content to create a campaign that shares this message.”

At a time when energy prices have sky-rocketed, embracing what nature has to offer never looked more inviting or exciting.

John Dion, executive producer, All About Content said: “Reliance on the traditional energy grid is increasingly costly for Australian families. In this campaign we worked closely with the team at More Green Energy to explore the concept of turning on nature. We wanted to remind consumers that nature offers a readily available solution and that, with the right solar partner we can all enjoy a better quality of life.”

More Green Energy campaign debuted on July 1st across metropolitan free-to-air Networks and digital media, across NSW.

Credits:

Production Studio – The Collective @ All About Content

Media Agency – All About Media

CEO (More Green Energy) – Mike Palmer

Executive Producer – John Dion

Director- Gareth Carr

Lighting – Chris Elder

Camera Assist – Kezia Thomas

Hair and Makeup – Chisato Arai

Talent – Sarah Halloran

Set Design – The Collective

Post – Production – Exposed Wolf

Colour Grade – Exposed Wolf

Creative Concept – Gareth Carr

Script Copy – All About Content

Sound Design – Abe’s Studio

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Staff Writers represent B&T's team of award-winning reporters. Here, you'll find articles crafted with industry experience spanning over 50 years. Our team of specialists brings together a wealth of knowledge and a commitment to delivering insightful, topical, and breaking news. With a deep understanding of advertising and media, our Staff Writers are dedicated to providing industry-leading analysis and reporting, both shaping the conversation and setting the benchmark for excellence.

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