The Monkeys has unveiled its latest work, a campaign for Telstra that showcases the magic that is possible when you combine technology with the capabilities of Australia’s fastest mobile network.
The 60-second commercial follows emerging Triple J Unearthed artist Thelma Plum as she heads out on a walk to the shops. This turns into much more of an enchanting experience as she harnesses the power of the Telstra network through her phone.
Directed by Joel Kefali of Goodoil Films, it features a fresh rendition of Flight Facilities’ track Clair de Lune by Thelma herself; the song has been released to coincide with the launch of the campaign.
The Monkeys cofounder and creative director Justin Drape said: “It has been a fun ride bringing this campaign to life. We’re thrilled to be able to work with Thelma – she has a captivating way of demonstrating the magic that’s possible when technology and the country’s best mobile network come together.”
Campaign Credits
Client: Telstra
Executive Director of Marketing: Jeremy Nicholas
General Manager of Mobility Marketing: Dean Sofianopoulos
Senior Marketing Specialist: Sarah Leavitt
Creative Agency: The Monkeys
Cofounder & Creative Director: Justin Drape
Creative Team: Hugh Gurney, Chelsea Parks & Wassim Kanaan
Head of Production: Thea Carone
Senior Producer: Jade Rodriguez
Strategy Director: Kit Lansdell
Business Director: Kat Kelly
Content Director: Katie Bassett
Production Company: Goodoil Films
Director: Joel Kefali
EP: Sam Long
Producer: Andrew McLean
DOP: Crighton Bone
Edit House: The Editors
Editor: Bernard Garry
Post VFX: Fin Design
VFX Supervisor: Justin Bromley
Grade: Ben Eagleton @ BE Colour
Sound House: Song Zu
Engineer: Simon Kane
Track: Thelma Plum cover of FF “Clair de Lune”
Photography Production Company: Red Door
Photographer: Paul Blackmore
Producer: Natalie Loveridge
Agency Producer: Tanith Williamson
Retouching: Cream Electric Art