Network 10’s reboot of Dancing With The Stars – which B&T had the pleasure to attend last night – showed that MAFS and MKR won’t have it all their own way, debuting to a respectable 621,000 according to OzTAM metro numbers.
That said, MAFS (1.2 million) didn’t appear affected by the new competitor, while MKR took a hit, managing 709,000 last night.
The other debutant for the night, Nine’s Bad Mothers, pulled 691,000.
Nine won the night with 31.7 per cent audience share, Seven took home 27 per cent, 10 had 18.4 per cent, the ABC 17.9 per cent and SBS a disappointing 4.9 per cent.
Other highlights for 10 were The Project with 439,000 and 10 News First with 378,000.
Nine did well with its 6pm news (928,000), ACA (783,000) and Hot Seat (472,000).
Seven’s standouts were its 6pm news (1.013 million), the returning Home And Away (620,000) and The Chase (547,000).
The ABC’s night ran thus: 7pm news (727,000), Australian Story (648,000), 7.30 (632,000), Four Corners (568,000), Media Watch (568,000) and Q&A (370,000).
Over at the SBS, its best was a repeat of The Queen’s Mother In Law, pulling 160,000.
Aussie retail payments platform Afterpay has launched a new global look, feel and positioning with a fresh brand identity. Founded out of Bondi, Sydney, Australia five years ago, Afterpay has skyrocketed to infinite heights, with almost 10 million customers and 55,000-plus merchants now using the platform globally across Australia, US, UK (where it is called […]
How Communications’ China marketing director, Doris Li, believes ad-land professionals must be courageous enough “to be abnormal”, and listen to their hearts, to be fearless in times of change. During this year’s B&T Women in Media Awards, presented by Bauer Media, we’ll be recognising exceptional people who have achieved success in their professional arenas, celebrating […]
The holding companies might be losing as much as 23 per cent of their revenue year-on-year, but new business has remained relatively resilient through 2020, the lastest research from R3 has revealed. In the first half of 2020 total new business revenue decreased 10 per cent globally – but creative agencies are having to find […]
Independent communications consultancy The Mint Partners has bolstered its integrated client roster and signed a number of premium lifestyle brands to kick start the new financial year. With an array of new products, services, and a focus on insight-led and creative integrated communications, MINT has enjoyed recent success with an expanded portfolio across new categories including fintech, […]
A feature length documentary on the extraordinary racing career of Australia’s first Formula 1 champion, Sir Jack Brabham, co-produced by design, animation and visual effects house Heckler, will be available on Stan exclusively from this Friday – 7 August. Directed by Ákos Armont (Aurora Films) in association with Heckler, whose co-founder Will Alexander served as […]
In a first for the Australian insurance market, Club Marine, Australia’s largest provider of boat and pleasure-craft insurance, has released a new series of videos to help explain insurance cover. With a few familiar Aussie personalities to help out, Club Marine is helping its members, as well as the broader boating community, to understand the […]