B&TB&TB&T
  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Technology
  • Regulars
    • Agency Scorecards
    • Best of the Best
    • Campaigns of the Month
    • CMO Power List
    • CMOs to Watch
    • Culture Bites
    • Fast 10
    • New Business Winners
    • Spotlight on Sponsors
  • Jobs
  • Awards
    • 30 Under 30
    • B&T Awards
    • Cairns Crocodiles
    • Women In Media
    • Women Leading Tech
Search
Trending topics:
  • Cairns Crocodiles
  • Nine
  • Seven
  • Pinterest
  • WPP
  • AFL
  • Federal Election
  • Thinkerbell
  • Anthony Albanese
  • NRL
  • State of Origin
  • Cannes Lions
  • AI
  • EssenceMediaCom
  • B&T Women in Media
  • Spotlight on Sponsors
  • Channel 10
  • TV Ratings
  • Radio Ratings
  • Sports Marketing

  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise
© 2025 B&T. The Misfits Media Company Pty Ltd.
Reading: News Enlists A Host Of Stars To Launch New Stellar Magazine
Share
B&TB&T
Subscribe
Search
  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Technology
  • Regulars
    • Agency Scorecards
    • Best of the Best
    • Campaigns of the Month
    • CMO Power List
    • CMOs to Watch
    • Culture Bites
    • Fast 10
    • New Business Winners
    • Spotlight on Sponsors
  • Jobs
  • Awards
    • 30 Under 30
    • B&T Awards
    • Cairns Crocodiles
    • Women In Media
    • Women Leading Tech
Follow US
  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise
© 2025 B&T. The Misfits Media Company Pty Ltd.
B&T > Media > News Enlists A Host Of Stars To Launch New Stellar Magazine
Media

News Enlists A Host Of Stars To Launch New Stellar Magazine

Staff Writers
Published on: 23rd August 2016 at 6:53 AM
Staff Writers
Share
3 Min Read
SHARE

Aussie supermodel Miranda Kerr is set to be the face of a new multimedia campaign promoting News Corp’s Stellar magazine to be inserted in the Sunday editions of its newspapers.

Featuring official Stellar brand ambassadors Matt Preston, Rachael Finch and Neale Whitaker alongside international Kerr, the campaign provides a snapshot of the star power of the magazine.

The launch of Stellar is being supported with a $6 million multi-channel marketing campaign that will run across TV, radio, print, digital and social channels. Both 30 and 15 second versions of the television advertisement, featuring the ambassadors, will be broadcast across the Seven Network, Network Ten and FOX Sports.

Stellar is available from Sunday August 28 with the purchase of The Sunday Telegraph (NSW), Sunday Herald Sun (VIC) and The Sunday Mail (QLD) which, combined, reach almost 2.9million Australians each week*.

News Corp Australia’s chief marketing officer, Tony Phillips, said: “The launch of Stellar is a huge investment in our Sunday publications and this initiative reflects our commitment to our Sunday audience. We wanted to ensure we appropriately supported the magazine with an all-encompassing campaign that not only showcases the surprising, intriguing and inspiring content that will be available with the Sunday paper each week, but also celebrates the amazing contributors who have agreed to be part of Stellar.”

“Stellar adds fantastic value to our Sunday offering; and together with the enhanced body+soul and Escape supplements that relaunched earlier this year, provides the most compelling Sunday read in the market.”

Editor-in-chief Sarrah Le Marquand said all involved are eager to see the finished product where it belongs – in the hands of the readers.

“This is a magazine that will pride itself on beautiful photography, aspirational lifestyle and food content and creative fashion shoots that will sit alongside comprehensive and news-driven features,” she said.

“In our first few issues alone, readers will find a diverse range of interesting personalities, including famous sports stars, musicians, actors, business identities, comedians and supermodels. There will always be an element of the unexpected within Stellar, as well as stories that provoke conversation.”

Join more than 30,000 advertising industry experts
Get all the latest advertising and media news direct to your inbox from B&T.

No related posts.

TAGGED: CEO Magazine's Executive of the Year Awards., Damian Eales, Emaling
Share
Staff Writers
By Staff Writers
Follow:
Staff Writers represent B&T's team of award-winning reporters. Here, you'll find articles crafted with industry experience spanning over 50 years. Our team of specialists brings together a wealth of knowledge and a commitment to delivering insightful, topical, and breaking news. With a deep understanding of advertising and media, our Staff Writers are dedicated to providing industry-leading analysis and reporting, both shaping the conversation and setting the benchmark for excellence.

Latest News

Fake Reality Show Highlights The Reality Of Youth Homelessness
23/06/2025
The 2025 Australian Young Lions Team 2025 Launched Pop-Up Agency Ibis Creative Studio
23/06/2025
Nine To Reveal It Has Scored EPL Rights, Amanda Laing Names Leadership Team – Reports
23/06/2025
POLY’s Josh Gurgiel Picks His Favourite OOH Work From The First Half Of 2025
23/06/2025
//

B&T is Australia’s leading news publication magazine for the advertising, marketing, media and PR industries.

 

B&T is owned by parent company The Misfits Media Company Pty Ltd.

About B&T

  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise

Top Categories

  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Opinion
  • Technology
  • TV Ratings

Sign Up for Our Newsletter



B&TB&T
Follow US
© 2025 B&T. The Misfits Media Company Pty Ltd. All Rights Reserved.
Welcome Back!

Sign in to your account

Register Lost your password?