Mercedes-Benz have gone all monochromatic in its latest campaign to illustrate its vehicles’ Night View Assist safety feature.
The tongue-twisting ad features the illustrative work of lauded French cartoonist mcbess (who never uses colour in his work) and tells the story of a Mercedes driver that avoids a collision with a deer by using the car’s inbuilt safety feature.
The short film was created by Mercedes-Benz’s lead advertising agency, Antoni Berlin, and animated by Yannis Boultadakis. Check it out below.
https://www.youtube.com/watch?v=e4RjxhWZjtU
