B&TB&TB&T
  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Technology
  • Regulars
    • Agency Scorecards
    • Best of the Best
    • Campaigns of the Month
    • CMO Power List
    • CMOs to Watch
    • Culture Bites
    • Fast 10
    • New Business Winners
    • Spotlight on Sponsors
  • Jobs
  • Awards
    • 30 Under 30
    • B&T Awards
    • Cairns Crocodiles
    • Women In Media
    • Women Leading Tech
Search
Trending topics:
  • Cairns Crocodiles
  • Nine
  • Seven
  • Pinterest
  • WPP
  • AFL
  • Federal Election
  • Anthony Albanese
  • Thinkerbell
  • NRL
  • State of Origin
  • Cannes Lions
  • AI
  • B&T Women in Media
  • Spotlight on Sponsors
  • Channel 10
  • EssenceMediaCom
  • TV Ratings
  • Radio Ratings
  • Sports Marketing

  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise
© 2025 B&T. The Misfits Media Company Pty Ltd.
Reading: Meet The Women Leading Tech: CancerAid Product Design Lead Ronnie Golec
Share
B&TB&T
Subscribe
Search
  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Technology
  • Regulars
    • Agency Scorecards
    • Best of the Best
    • Campaigns of the Month
    • CMO Power List
    • CMOs to Watch
    • Culture Bites
    • Fast 10
    • New Business Winners
    • Spotlight on Sponsors
  • Jobs
  • Awards
    • 30 Under 30
    • B&T Awards
    • Cairns Crocodiles
    • Women In Media
    • Women Leading Tech
Follow US
  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise
© 2025 B&T. The Misfits Media Company Pty Ltd.
B&T > Partner Content > Meet The Women Leading Tech: CancerAid Product Design Lead Ronnie Golec
Partner ContentTechnology

Meet The Women Leading Tech: CancerAid Product Design Lead Ronnie Golec

Staff Writers
Published on: 1st May 2020 at 8:38 AM
Staff Writers
Share
2 Min Read
SHARE

Through reviewing all of our Women Leading Tech finalists, we have uncovered some incredibly talented women who use their tech skills to make the world a better place.

None more so than CancerAid’s product design lead Ronnie Golec, who helps patients overcome the challenging experience of managing cancer.

CancerAid uses technology to assist with its mission statement, including the development of a free top-ranked mobile cancer app.

Golec has had a particular focus on the CancerAid Coach Program in recent times, which helps educate fund members and improve wellbeing.

She facilitated empathy-driven workshops to uncover each customer’s individual needs, and applied the generated insights to turn a complex ecosystem with numerous stakeholders and touchpoints into a legible user journey where identifying opportunities is simple.

Golec then designed a process to alleviate claims assessors’s workloads, creating a low-friction web portal to direct referrals to CancerAid.

The portal couples clean form design with concise resources for the oftentimes challenging conversations claims staff have with patients, to support them in completing referrals.

The success of the CancerAid Coach program helped see CancerAid take out ANZIIF InsurTech of the Year 2019.

Golec’s commitment to user experience has played a huge role in ensuring the success of this program and helping those in need.

 

Join more than 30,000 advertising industry experts
Get all the latest advertising and media news direct to your inbox from B&T.

No related posts.

TAGGED: Women Leading Tech
Share
Staff Writers
By Staff Writers
Follow:
Staff Writers represent B&T's team of award-winning reporters. Here, you'll find articles crafted with industry experience spanning over 50 years. Our team of specialists brings together a wealth of knowledge and a commitment to delivering insightful, topical, and breaking news. With a deep understanding of advertising and media, our Staff Writers are dedicated to providing industry-leading analysis and reporting, both shaping the conversation and setting the benchmark for excellence.

Latest News

Telstra & Herpes Fly The Flag For Australasia In Final Cannes Lions Awards
21/06/2025
Australia Nabs Silver Marketing, Bronze Digital Young Lions Trophies
20/06/2025
Glimpse Inside the Cannes Jury Room  
20/06/2025
Destination NSW Partners With CommBank To Unlock Visitor Economy Insights
20/06/2025
//

B&T is Australia’s leading news publication magazine for the advertising, marketing, media and PR industries.

 

B&T is owned by parent company The Misfits Media Company Pty Ltd.

About B&T

  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise

Top Categories

  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Opinion
  • Technology
  • TV Ratings

Sign Up for Our Newsletter



B&TB&T
Follow US
© 2025 B&T. The Misfits Media Company Pty Ltd. All Rights Reserved.
Welcome Back!

Sign in to your account

Register Lost your password?