Rolling Stone Australia Partners With Pandora To Create Magazine Soundtrack
Imagine if your favourite magazine had its own soundtrack that played while you flipped through the pages. That was the idea behind Rolling Stone Radio, a collaboration between Rolling Stone Australia and Pandora.
Each month, Rolling Stone Radio will bring the magazine to life via a carefully-curated Pandora station with all the music and artists featured in the issue.
Rolling Stone Radio will launch today to coincide with the magazine’s next issue. The station will be updated monthly with new music and audio messages from the featured artists.
Rolling Stone publisher Matt Coyte said: “We’ve had feedback from a lot of readers who have suggested it might be cool to have a soundtrack to the magazine so they could listen to the music while they read the issue.
“It’s great that Pandora have been so willing to work with us on creating a station that works with or without the magazine in front of you.”
Rick Gleave, director of business development and partnerships at Pandora, said: “We are proud and excited to partner with Rolling Stone Australia to create the sound of every issue.
“Through this partnership, we will continue providing music lovers a unique way to discover, enjoy and immerse themselves in the music they love thanks to one of the industry’s biggest influencers.”
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