Online Fashion Retailer Partners With Australia Post To Launch Weekend Delivery

Lower border of brown paper packages, one tied with red ribbon and gift tag.

Online fashion retailer, The Iconic, has announced the launch of Saturday deliveries.

In partnership with Australia Post’s courier service, StarTrack, The Iconic expands its portfolio of delivery options in direct response to a significant increase in Friday and Saturday customer orders, now some of the site’s most popular days to shop.

Since the beginning of the year, the company has observed a near 40 percent increase in site traffic on Fridays and a 50 percent spike on Saturdays. Furthermore, the e-tailer reports average order values are up 25 percent on the same days.

Adam Jacobs, The Iconic’s managing director and co-founder, said, “We are excited to work with our partners at Australia Post to make Saturdays a lot more stylish. Now if you need a new outfit for the weekend, it’s as easy as ordering by Saturday morning to have something you love delivered to wear that night – queues and fighting for parking at the local shopping center are a thing of the past.

“At The Iconic, we’re driven by ‘what’s next’. We’ve already won over fashion lovers with innovative three-hour delivery to Sydney and Melbourne, but the obvious trend of increased shopping leading up to the weekend inspired us to think up even more exciting ways to thrill our customers. Why wait until Monday for something you could wear this weekend?” said Jacobs.

According to Kelly Heintz, acting executive general manager, Parcel Services at Australia Post, “The Iconic has always been known as an innovator in the online fashion space, improving their customer experience through sophisticated delivery options. We’ve been working with The Iconic as its shipping partner since its launch in 2011 and have continued to improve our delivery solutions to suit their customers.

“We’re excited to help The Iconic go one step further with a new Saturday delivery service for their customers in Sydney provided by StarTrack Courier, perfect for time-critical fashion emergencies.”

The Iconic will also roll out Australian e-tail’s fastest and most convenient options for holiday season delivery, offering the vast majority of Australians the opportunity to receive free, same-day deliveries for all purchases up until Christmas Eve. Various options will be available to shoppers across Sydney, Melbourne, Brisbane and Adelaide. Specific delivery options will vary by location.

 




Please login with linkedin to comment

FIFA World Cup Jack + Bill Trees are hugging back

Latest News

Sydney Comedy Festival: Taking The City & Social Media By Storm
  • Media

Sydney Comedy Festival: Taking The City & Social Media By Storm

Sydney Comedy Festival 2024 is live and ready to rumble, showing the best of international and homegrown talent at a host of venues around town. As usual, it’s hot on the heels of its big sister, the giant that is the Melbourne International Comedy Festival, picking up some acts as they continue on their own […]

Global Marketers Descend For AANA’s RESET For Growth
  • Advertising

Global Marketers Descend For AANA’s RESET For Growth

The Australian Association of National Advertisers (AANA) has announced the final epic lineup of local and global marketing powerhouses for RESET for Growth 2024. Lead image: Josh Faulks, chief executive officer, AANA  Back in 2000, a woman with no business experience opened her first juice bar in Adelaide. The idea was brilliantly simple: make healthy […]