Jaywing Agency Frank Digital Appoints Glen Jeffreys As Head of Experience Design

Jaywing Agency Frank Digital Appoints Glen Jeffreys As Head of Experience Design

Sydney-based digital product and user-experience agency, Frank Digital, has appointed Glen Jeffreys as head of experience design.

Jeffreys will head up the agency’s experience design team across the entire business, working on major clients such as AMP Capital, City of Sydney and Canteen.

Specialising in research, behaviour change and experience design, Jeffreys brings over eighteen years’ experience working across commercial, NGO, government and higher-education sectors.

Frank Digital’s founder and managing director Matt Barbelli said the agency’s brand proposition had shifted to more of a research and strategic design focus since the Jaywing acquisition.

Barbelli said: “Now with enhanced data science capabilities, proprietary data tools like Whisper and Almanac and with access to the UK’s award-winning data analysts we have a very powerful offering.

“The whole company is excited to have Glen onboard in this newly-created role.”

Commenting on his appointment, Jeffreys added: “I’m thrilled to join the incredible team at Frank Digital.

“Their rich history of user-centric design and technical innovation is outstanding and I’m looking forward to contributing to their impressive list of achievements.”

He added: “The market is evolving at an ever-increasing pace, with clients requesting complex, research-driven solutions at lower price points.

“The team at Frank have met this challenge head-on, striking the right balance of strategic expertise and technical know-how.”

Jeffreys joins Frank Digital from Deepend Sydney, where he worked as head of user experience across multiple sectors including finance, education, government, tourism and the arts.

Frank Digital recently retained the City of Sydney “What’s On” account and launched the Parent Community Platform for Cancer charity Canteen.




Please login with linkedin to comment

Frank Digital glen Jeffreys Jaywing

Latest News

The Mars Agency Announces Latest Findings Of Retail Media Report Card
  • Advertising

The Mars Agency Announces Latest Findings Of Retail Media Report Card

The Mars Agency has developed a scorecard that assesses the capabilities of leading platforms across key criteria required to optimally plan, execute, and measure effective retail media programs. The scorecard aims To help brands efficiently evaluate their spending options across retail media networks in Australia (and New Zealand). With spending on retail media advertising in […]

TV Ratings (27/03/2024): Jungle Members At War Over Concealed Lipstick
  • TV Ratings

TV Ratings (27/03/2024): Jungle Members At War Over Concealed Lipstick

A heated argument between two jungle members did the numbers for Ten last night, with I’m A Celeb obtaining a total national reach of 1,282,000. Fans were delighted as Candice Warner and influencer Skye Wheatley got into it over a stick of lipstick, leading Warner to dub the Instagram star “selfish.” Wheatley, best known for […]