Indie Agency Made In Katana Wins Account For Family Planning NSW’s Cervical Screening Initiative

Happy successful sportswoman raising arms to the sky on golden back lighting sunset summer. Fitness athlete with arms up celebrating goals after sport exercising and working out outdoors. Copy space.

Indie creative agency Made In Katana has won the account for Family Planning NSW’s Cervical Screening project – an initiative funded by the Cancer Institute NSW.

The agency will be responsible for creating a number of digital, social and out of home activations in partnership with Family Planning NSW to create awareness around the topic of reproductive and sexual health and the Cervical Screening Test, formerly known as the Pap Test.

With a focus on digital and content, and offices in Sydney, Adelaide and Singapore, Made In Katana boasts a premier client base, including Spotify, the Australian Broadcasting Corporation, Universal Music, EMI Records, Paramount Pictures and Warner Music among its clientele.

The appointment comes as Made In Katana continues its growth in the APAC region, having opened doors in Singapore in early 2019.

Made In Katana group account director, Laura Byrne said: “We’re ecstatic to be working on this project with Family Planning NSW.

“This campaign is socially and culturally significant and we are excited to see the impact our work will have on awareness of the Cervical Screening Test throughout the Western and South Western Sydney areas.”

 




Please login with linkedin to comment

Family Planning made in katana

Latest News

The Mars Agency Announces Latest Findings Of Retail Media Report Card
  • Advertising

The Mars Agency Announces Latest Findings Of Retail Media Report Card

The Mars Agency has developed a scorecard that assesses the capabilities of leading platforms across key criteria required to optimally plan, execute, and measure effective retail media programs. The scorecard aims To help brands efficiently evaluate their spending options across retail media networks in Australia (and New Zealand). With spending on retail media advertising in […]

TV Ratings (27/03/2024): Jungle Members At War Over Concealed Lipstick
  • TV Ratings

TV Ratings (27/03/2024): Jungle Members At War Over Concealed Lipstick

A heated argument between two jungle members did the numbers for Ten last night, with I’m A Celeb obtaining a total national reach of 1,282,000. Fans were delighted as Candice Warner and influencer Skye Wheatley got into it over a stick of lipstick, leading Warner to dub the Instagram star “selfish.” Wheatley, best known for […]