Vanessa Nicol Joins Clemenger Group In Spark’s Newly Created Managing Partner Role

Vanessa Nicol Joins Clemenger Group In Spark’s Newly Created Managing Partner Role
B&T Magazine
By B&T Magazine



the Clemenger Group has announced the appointment of Vanessa Nicol to the newly created role of managing partner to run and manage the Spark business across six Clemenger Group companies: Colenso BBDO, Proximity, Touchcast, Creative Activation, .99 and Dynamo Media.

Her role is to lead the business – strategically and creatively across the group, allocating the right resources at the right time to achieve the best result for Spark.

The Clemenger Group recently consolidated all the Spark business under one holding company structure to reflect the consolidation trends in the global marketplace and represent a new structure for marketing activities at Spark.

According to Jim Moser, CEO of the Clemenger Group, it’s “a very exciting time to partner with Spark”.

“They are a company that has gone through tremendous positive change over the last few years and now lead the market. As a major technology provider, they are on the cutting edge of a fast paced, changing marketplace,” Moser said.

“Our group offer is unmatched in New Zealand and will provide the best marketing services for Spark in the years to come. Having someone the calibre of Vanessa Nicol on board to manage and over see that work is brilliant.”

Clive Ormerod, GM marketing at Spark NZ, added, “We are really excited to have Vanessa join the team.

“We partnered with the Clemenger Group to help take our business to the next level regarding the customer experiences we deliver New Zealanders, and with Vanessa’s vast experience in data, digital, customer personalisation as well as creative, we know she is going to make a great impact.”

Nicol comes to New Zealand with over 18 years’ experience in the UK and Australia. She has worked both client and agency side delivering effective and award winning work. Her skills span across digital, customer data and personalisation as well as having the more traditional means of customer engagement.

Nicol’s telco experience covers a wide variety of marketing, advertising and product development roles for the likes of British Telecom, Optus, Virgin and Telstra. Most recently, she managed the $110M Telstra business for OMD Australia.

Nicol said, “It’s an exciting era to be leading the Clemenger Group on the Spark account. The talent and passion that exists within each agency of the group is infectious, my role is to harness and lead that for us on this account.

“There is also a true partnership with Spark as an agency group – they have a clear ambition. I’m looking forward to working with this iconic and innovative client.”

 




Latest News

Sydney Comedy Festival: Taking The City & Social Media By Storm
  • Media

Sydney Comedy Festival: Taking The City & Social Media By Storm

Sydney Comedy Festival 2024 is live and ready to rumble, showing the best of international and homegrown talent at a host of venues around town. As usual, it’s hot on the heels of its big sister, the giant that is the Melbourne International Comedy Festival, picking up some acts as they continue on their own […]

Global Marketers Descend For AANA’s RESET For Growth
  • Advertising

Global Marketers Descend For AANA’s RESET For Growth

The Australian Association of National Advertisers (AANA) has announced the final epic lineup of local and global marketing powerhouses for RESET for Growth 2024. Lead image: Josh Faulks, chief executive officer, AANA  Back in 2000, a woman with no business experience opened her first juice bar in Adelaide. The idea was brilliantly simple: make healthy […]