Toyota Still Top Aussie Car Brand With Hyundai Snaring Holden’s Second Spot

Toyota Still Top Aussie Car Brand With Hyundai Snaring Holden’s Second Spot

With local production of Holdens all set to stop by 2018 the latest sales figures show the brand could fall out of the top three sellers in Australia for the first time in its 67-year history.

Toyota remain on top, with its Corolla Australias’ biggest-selling car. However, it’s the Korean manufacturer Hyundai that is the improver moving into second spot on the best-selling list.

New car sales – reported by News Corp media – show it wasn’t great news for any of the car brands. Toyota was down 7.2 per cent, Holden’s sales were down 8.9 per cent and Ford was down a massive 22.5 per cent.

However, it should be noted that August – the month after the busy ‘end of financial year’ period – is typically a slow one for local car yards.

The Japanese brands such as Mazda, Honda and Mitsubishi did well, but that was believed to be due to the depreciating Yen keeping their prices down.

Hyundai’s sales increases, reported by News.com.au, was due to its aggressive pricing and advertising in Australia. The News report quoted confidential dealer information that had said the head office in Seoul had wanted other territories to take up the slack from falling demand in China.

Hyundai had knocked off $5000 from the driveaway price of its biggest seller the i30 which was retailing in Australia for under $20K until recently.




Latest News

Sydney Comedy Festival: Taking The City & Social Media By Storm
  • Media

Sydney Comedy Festival: Taking The City & Social Media By Storm

Sydney Comedy Festival 2024 is live and ready to rumble, showing the best of international and homegrown talent at a host of venues around town. As usual, it’s hot on the heels of its big sister, the giant that is the Melbourne International Comedy Festival, picking up some acts as they continue on their own […]

Global Marketers Descend For AANA’s RESET For Growth
  • Advertising

Global Marketers Descend For AANA’s RESET For Growth

The Australian Association of National Advertisers (AANA) has announced the final epic lineup of local and global marketing powerhouses for RESET for Growth 2024. Lead image: Josh Faulks, chief executive officer, AANA  Back in 2000, a woman with no business experience opened her first juice bar in Adelaide. The idea was brilliantly simple: make healthy […]