McDonald’s Brings Back Hamburglar But In Creepy Human Form

McDonald’s Brings Back Hamburglar But In Creepy Human Form

McDonald’s has brought back its past loveable character Hamburglar, however it appears he’s had a revamp.

Gone is the puppet-esque, chubby cheeked guy. Instead he’s been replaced by what The Verge believes is reminiscent of a dad who is too eager with his Halloween costume.

He’s a burger flipping thief, with a family now.

He’s no longer this guy.

hamburglar

With ‘Hamburglar’ trending on Twitter, it appears the Internet is torn between wanting to bed this guy and wanting to throw a cheeseburger in his face.

As well as eliciting some pretty funny suggestions.

In a statement to Mashable, Joel Yashinsky, McDonald’s’ Vice President of U.S. Marketing, said: “”We felt it was time to debut a new look for the Hamburglar after he’s been out of the public eye all these years. He’s had some time to grow up a bit and has been busy raising a family in the suburbs and his look has evolved over time.”

Image via Mashable.




Latest News

TV Ratings (18/04/2024): I’m A Celebrity Wins Primetime And Key Demos
  • Media

TV Ratings (18/04/2024): I’m A Celebrity Wins Primetime And Key Demos

An average TV audience of more than 900,000 tuned in to watch reality TV star Brittany Hockley and former Paralympian Ellie Cole get booted from the Jungle. With a finale on Sunday evening, I’m a Celebrity… Get Me Out of Here is getting down to the business end, and there are only three more contestants […]

Effie&co Launches New ConnectAsia Division To Help Aussie Brands Market To Asian Consumers Overseas & At Home
  • Marketing

Effie&co Launches New ConnectAsia Division To Help Aussie Brands Market To Asian Consumers Overseas & At Home

Boutique full-service communications agency effie&co has launched its ConnectAsia division, which will assist Australian fashion and lifestyle brands to market directly to Asian consumers, both in Australia and overseas. Lead image: effie&co PR Director Stephanie Carden. Leading the charge is newly-appointed effie&co ConnectAsia Director, Yunzhou Li, a cross-cultural marketing expert with over 18 years’ experience […]

Dentsu’s iProspect Partners With MOOD Tea Ahead Of May Campaign Launch
  • Advertising

Dentsu’s iProspect Partners With MOOD Tea Ahead Of May Campaign Launch

Dentsu’s iProspect has partnered with MOOD tea to empower the advertising and media community to make a difference in youth mental health. The partnership with MOOD tea will see iProspect support the brand from a strategic business level through to media partnerships, to build the brand’s salience and ultimately drive retail distribution and purchase. Marcelle […]