Infographic: 84% Of Aussies Know About Amazon & 43% Plan To Use It.

Infographic: 84% Of Aussies Know About Amazon & 43% Plan To Use It.

It’s arrived! Amazon (apparently) officially launches in Australia today! Arguably, bad news for bricks and mortar retailers, excellent news for courier drivers.

To discover the impact of the online shopping behemoth, Victorian market research and customer insights agency, Honeycomb, did some research to find out if Aussie shoppers would be flocking to the site in droves.

Better still, the research has all been distilled into this handy, easy-to-read infographic below:

Screen Shot 2017-12-05 at 10.14.35 am




Please login with linkedin to comment

Amazon Honeycomb Shopper Marketing

Latest News

The Mars Agency Announces Latest Findings Of Retail Media Report Card
  • Advertising

The Mars Agency Announces Latest Findings Of Retail Media Report Card

The Mars Agency has developed a scorecard that assesses the capabilities of leading platforms across key criteria required to optimally plan, execute, and measure effective retail media programs. The scorecard aims To help brands efficiently evaluate their spending options across retail media networks in Australia (and New Zealand). With spending on retail media advertising in […]

TV Ratings (27/03/2024): Jungle Members At War Over Concealed Lipstick
  • TV Ratings

TV Ratings (27/03/2024): Jungle Members At War Over Concealed Lipstick

A heated argument between two jungle members did the numbers for Ten last night, with I’m A Celeb obtaining a total national reach of 1,282,000. Fans were delighted as Candice Warner and influencer Skye Wheatley got into it over a stick of lipstick, leading Warner to dub the Instagram star “selfish.” Wheatley, best known for […]