DEC PR Adds Reckitt Benckiser, FIIG Securities & Skyfii To Its Client Stable

DEC PR Adds Reckitt Benckiser, FIIG Securities & Skyfii To Its Client Stable
Luisa Regattieri
By Luisa Regattieri



Strategic communications and engagement agency DEC PR is celebrating three new account wins spanning the healthcare, finance and technology sectors.

Following a competitive tender process, DEC has been appointed as a PR and communications partner to Reckitt Benckiser (RB) Australia.

As part of its remit with RB Australia, DEC PR will cover issues management and proactive PR campaigns across the company’s portfolio of healthcare and power brand products, including Nurofen, Dettol and Finish.

Furthermore, DEC PR is now a PR and communications partner to fixed income experts FIIG Securities.

DEC’s earned media, social and influencer marketing remit will showcase to Australian investors and the middle market the strategic role corporate bonds play in a balanced investment portfolio for FIIG Securities.

Australian data and analytics company Skyfii has also engaged DEC PR to deliver strategic communications programs in partnership with IR Department, who will lead Skyfii’s investor relations strategy.

Agata Kenna, founder and managing director of DEC PR, said:

“We proudly welcome these three successful and innovative businesses to the agency, augmenting the already hugely diverse client portfolio.

“At DEC PR, we’re in the business of helping clients grow by building brands and protecting reputations. Our strategic programs, which often comprise traditional and new world communications thinking, tightly wrap around each client’s commercial roadmap.

“But what makes our work more unique and impactful is that the creative and planning process for each client is informed by the agency’s experience across a myriad of industries and sectors, making for trailblazing initiatives. We look forward to bringing this thinking and impact to Skyfii, RB Australia and FIIG Securities.

“The agency is enjoying strong momentum right now, including a significant level of investment in the development and growth of our team, the data and technologies we use to inform and manage client programs, and shortly we will unveil our newly-expanded headquarters in Sydney.”




Latest News

Sydney Comedy Festival: Taking The City & Social Media By Storm
  • Media

Sydney Comedy Festival: Taking The City & Social Media By Storm

Sydney Comedy Festival 2024 is live and ready to rumble, showing the best of international and homegrown talent at a host of venues around town. As usual, it’s hot on the heels of its big sister, the giant that is the Melbourne International Comedy Festival, picking up some acts as they continue on their own […]

Global Marketers Descend For AANA’s RESET For Growth
  • Advertising

Global Marketers Descend For AANA’s RESET For Growth

The Australian Association of National Advertisers (AANA) has announced the final epic lineup of local and global marketing powerhouses for RESET for Growth 2024. Lead image: Josh Faulks, chief executive officer, AANA  Back in 2000, a woman with no business experience opened her first juice bar in Adelaide. The idea was brilliantly simple: make healthy […]