The Bachelorette: All The Social Numbers From Last Night’s Debut

The Bachelorette: All The Social Numbers From Last Night’s Debut
B&T Magazine
By B&T Magazine



The Bachelorette may have debuted to limp numbers last night but it fared better on social media according to data out this morning from news and social media insights company Meltwater.

Meltwater has taken a look at what Australians are saying on social and being published online following last night’s episode, and the results are interesting to say the very least.

Social media conversations around The Bachelorette skyrocketed last night by 319.53 per cent, Aussie viewers obviously found the conversation riveting across social throughout the premier.

Conversations on The Bachelorette peaked at more than 1,100 mentions throughout the premiere.

Not enough it seems to beat Sophie Monk’s season on The Bachelorette, which saw a 620 per cent increase in social conversations on the night of the premiere last year.

Here’s what Australians thought about the premiere last night.

Unknown-1

Sentiment – Charlie

It appears Aussies have a wee crush on our Bachelorette hopeful Charlie, betting on his hubby status from the start.

  • Positive (62.96 per cent)
  • Negative (7.41 per cent) 
  • Neutral (29.63 per cent)

Unknown-2

Sentiment – Bill

Australia has very mixed feelings about Bill. Some were more concerned about his glowing complexion than his chances at love.

  • Positive (30 per cent)
  • Negative (60 per cent)
  • Neutral (10 per cent)

Unknown-1

Sentiment – Nathan

Wow, Australia, tell us how you really feel. Party boy Nathan did get viewers talking on social but for all the wrong reasons.

  • Positive (2 per cent)
  • Negative (64 per cent)
  • Neutral (34 per cent)

Unknown-2

Sentiment — Paddy

Our soccer player Paddy has everyone’s chin wagging, with Australia expressing all the feels throughout last night’s premiere.

  • Positive (7 per cent)
  • Negative (81 per cent) 
  • Neutral (12 per cent)

Unknown-3




Please login with linkedin to comment

meltwater Social Media the bachelorette

Latest News

Sydney Comedy Festival: Taking The City & Social Media By Storm
  • Media

Sydney Comedy Festival: Taking The City & Social Media By Storm

Sydney Comedy Festival 2024 is live and ready to rumble, showing the best of international and homegrown talent at a host of venues around town. As usual, it’s hot on the heels of its big sister, the giant that is the Melbourne International Comedy Festival, picking up some acts as they continue on their own […]

Global Marketers Descend For AANA’s RESET For Growth
  • Advertising

Global Marketers Descend For AANA’s RESET For Growth

The Australian Association of National Advertisers (AANA) has announced the final epic lineup of local and global marketing powerhouses for RESET for Growth 2024. Lead image: Josh Faulks, chief executive officer, AANA  Back in 2000, a woman with no business experience opened her first juice bar in Adelaide. The idea was brilliantly simple: make healthy […]