Mango Sydney has announce the appointment of Belle Sparavec as the agency’s new head of experiential.
Sparavec has more than a decade of experience across experiential and PR and has delivered major campaigns such as Formula One’s events in Monaco, Singapore and Texas; Tourism Australia’s’ World’s 50 Best Restaurants Chefs’ Feast; flagship store openings for Cartier throughout Asia; and Marina Bay Sands’ Objects of Desire events in Singapore.
“We are very pleased to welcome Belle to our award-winning experiential team,” Mango managing director Tabitha Fairbairn said.
“Belle is extremely creative and brings with her a reputation for delivering exceptional experiences for high profile brands,” she said.
“Joining an agency where experiential intersects with PR is the natural next step for me; the creativity that is inherent in the Mango approach enables me to work within a team to create experiences that are memorable, engaging and highly sharable,” Sparavec said.
“I was drawn to Mango’s culture, capabilities and ambition and I’m so pleased to have joined such a talented and innovative team, and an environment where we are developing creative strategy, new partnerships and experiences that will challenge and provoke,” Sparavec said.