Three quarters of the UK want a ban on junk food advertising before the 9pm TV watershed, according to a new YouGov survey published by Cancer Research UK.
The survey of more than 1,700 people found almost seven out of 10 respondents said there should be cuts to junk food advertising online while 66 per cent want reductions in junk food promotions, such as buy-one-get-one-free deals.
Alison Cox, director of cancer prevention at Cancer Research UK, said: “Junk food is everywhere. Children are bombarded by advertising tailored to tempt them with pretty colours and cartoons which all influence the food they prefer. At a time when junk food is cheap and packed with extra calories, we need stronger action to help prevent children from choosing these foods.
“We want the Government to ban junk food adverts on TV before the 9pm watershed, put a tax on sugary drinks and enforce targets for reducing the amount of fat and sugar in food. Reducing obesity rates could save the NHS billions of pounds. And, ultimately, we owe it to future generations to reduce preventable disease caused by being overweight and obese.”
Dr Julie Sharp, head of health information at Cancer Research UK, said: “To give children the best chance of a healthy future, we need to make sure there are plenty of healthy options available to them. But this is difficult when they’re exposed to lots of cheap junk food.
“Obese children are more likely to be obese as adults, which in turn increases their risk of developing cancer in later life, along with many other health problems. So it’s important that young people are encouraged to eat healthily and keep active and that healthy choices are easy to make.
“Obesity is the biggest preventable cause of cancer after smoking and is linked to up to 10 different types including breast, bowel, and pancreatic cancer.”
Please login with linkedin to comment
Verizon Media’s talent program has come to an end for the third year, closing with a hybrid pitch-off event for Musicians Making A Difference (MMAD). The Verizon Media Academy class of 2021, made up of 44 emerging leaders from across Australia and New Zealand media, advertising and marketing industry, were given just one hour to […]
Social purpose organisation UnLtd’s Big Games competition has raised a combined $85,000 for children and young people at risk. Running over five weeks, the competition involved 32 teams from across the advertising, marketing and media industries battling it out virtually for a chance to qualify for the Rocket League final. The tournament culminated in a […]
Stan has announced that the Stan Original Film Transfusion commenced filming in Sydney earlier this week and will premiere on Stan in 2022. Transfusion is a taut, muscular thriller starring Sam Worthington (Avatar) as Ryan Logan, a former Special Forces operative, who is battling to cope with life after the loss of his wife and is thrust […]
According to a decade of data collected by iStock, Australian brands turned to imagery depicting outdated gender stereotypes during the pandemic. Tracking the keyword ‘women’, iStock by Getty Images found that in 2020, ANZ brands and businesses reverted to gender stereotypes. Images of mothers home-schooling were used at almost twice the rate of images of […]
Schwartz Media is congratulating Maddison Connaughton on her three years as editor of The Saturday Paper. Connaughton has decided to finish up her editorship this month. “It’s been an honour to edit the paper,” Connaughton said. “The Saturday Paper is one of the brightest voices in Australian media and I have been happy to see […]
Research from EdBbirdie using Spotify data has identified the most popular songs to study to. After analysing thousands of studying and homework playlists on Spotify, American singer Olivia Rodrigo’s ‘drivers license’ came out as top song to study to. It featured on 48 study playlists, while other top songs included ‘Ophelia’ by The Lumineers, ‘Falling’ […]
Dayna Stewart is the Business Director – Digital Marketing, Media & Creative Services at The Nudge Group. Here, she discusses the challenges that come with building a successful marketing team when working remotely. Before COVID-19 changed the way businesses work, most marketing teams spent their days together in a meeting room collaborating on the next […]
The line-up for the 2021 iHeartRadio Music Festival has been announced as the legendary event returns live in Las Vegas in September. This year, the epic two-day lineup for the iHeartRadio Music Festival main stage will feature performances by Billie Eilish, Cheap Trick, Coldplay, Dua Lipa, Florida Georgia Line, Journey, Khalid, Lil Baby, Maroon 5, Nelly, […]
Shop! ANZ is calling on shopper and retail marketing professionals from all retail related disciplines to participate in the first ANZ Shopper and Retail Marketing Industry Survey in four years. This important research provides a guide of where the retail marketing industry in Australia and New Zealand has come from and what is anticipated to […]