Macleay College Lecturer Cameron Horn Wins ACRA Award

Macleay College Lecturer Cameron Horn Wins ACRA Award
SHARE
THIS



Southern Cross Media’s Cameron Horn celebrated a win at the Australian Commercial Radio Awards (ACRAs) as he took the crown for the ‘Best Station Produced Commercial – Single’ for his work with East Coast Juice.

Currently Macleay College’s copywriting and radio advertising lecturer, Horn’s success is revered by the education institute, with advertising program leader, Ian Thomson, saying this is a perfect example of why industry professionals are best placed to mentor tomorrow’s leaders.

Horn celebrated his win off the back of a nomination ‘hat trick’ – being the only writer in Australian radio to receive three nominations in the 2014 event. This included two nominations in the Best Station Produced Commercial – Single provincial category and one in the Best Station Produced Commercial – Campaign non-metropolitan category.

Cameron Horn

Cameron Horn

“We’re all really proud of Cameron’s achievements at this weekend’s ACRA awards. It’s great to see him succeed from both a personal and professional level, and it’s great to know that our students are in good hands,” Thomson said.

Along with sound engineer, David Horspool, his work with East Coast Juice earned him two of the three nominations,with a single commercial for Best Wash making up the third. East Coast Food and Beverages’ Business Developer Manager, Samuel James Lentini, sent a letter of recommendation to this year’s ACRA judging panel citing Horn’s work as the driving force behind the brand’s success.

East Coast Food and Beverages’ business developer manager, Samuel James Lentini, sent a letter of recommendation to this year’s ACRA judging panel citing Horn’s work as the driving force behind the brand’s success.

“Our company’s gone from having to beg Coles and Woolworths to take our products locally, to now being in a position of distributing our products to Woolworths locally and Coles, state-wide. Our research shows that we have become the second most popular juice in Coles on the Central Coast, behind only one other brand which is an international brand with an enormous promotion budget,” said Lentini.

No stranger to the ACRA landscape – taking home the Best Campaign Commercial accolade the previous two years – Horn hopes his success in the field will inspire his students to follow in his footsteps.

“There are currently 217 regional commercial radio stations in Australia, each producing around 2,000 ads a year,” Horn said. “The ACRAs pick only four of these single commercials to feature in their finalist nomination list, so I was thrilled to receive not only one, but two of these coveted spots.

“I look forward to continuing with my work in radio creative and hope my success encourages others to reach big and believe in themselves. My dream would be to see one of my Macleay College students win their own ACRA in the near future alongside many other industry awards. I actually have one student already in line for next year’s ACRA nominations,” said Horn.

Please login with linkedin to comment

Job Marquee Turner Broadcasting Win

Latest News

Twitter Lifts Revenue 74% On The Back Of Advertising Boom
  • Technology

Twitter Lifts Revenue 74% On The Back Of Advertising Boom

Twitter has just experienced its fastest growth in revenue since 2014, with the social media platform benefiting from increased interest from advertisers. Revenue was up 74 per cent YoY, according to the company’s Q2 results, reaching $US1.19 billion ($1.6 billion) from $US683.4 million ($925 million) 12 months ago. The strong results came in the same […]

by B&T Magazine

B&T Magazine
Wild Turkey Whisky Campaign Stars A Smouldering Matthew McConaughey
  • Advertising
  • Campaigns

Wild Turkey Whisky Campaign Stars A Smouldering Matthew McConaughey

Wild Turkey has announced the launch of its new global creative campaign and platform, ‘Trust Your Spirit’, featuring the brand’s creative director and spokesperson, Matthew McConaughey. The global campaign and platform ‘Trust Your Spirit’ is to encourage people to be bold, unapologetically themselves, and stay true to who they are. The global tagline and ethos […]

Optus Teams Up With TikTok To Launch Sign-Language Campaign
  • Marketing
  • Technology

Optus Teams Up With TikTok To Launch Sign-Language Campaign

Telecommunications company Optus has announced it will launch the world’s first TikTok sign-language activated filter. Featuring Optus ambassador Ian Thorpe, Optus will unveil a branded effect that shows TikTok users how to say key phrases in Auslan sign language, including ‘How are you?’ and ‘It starts with Yes’, through the hashtag challenge #SignYes. Optus will […]

Bapcor Debuts First Campaign With AJF
  • Campaigns

Bapcor Debuts First Campaign With AJF

Asia Pacific’s leading provider of vehicle parts, accessories, equipment, service and solutions, Bapcor will launch its latest campaign, ‘The unseen parts of every Australian journey’ this weekend.

Professional microphone in radio studio
  • Advertising
  • Media

Podsight’s Benchmark Report Shows Podcast Advertising More Effective Than Other Digital Channels

Podsights has revealed new insights into the effectiveness of advertising in podcasts, tracking global and Australian podcast advertising trends. This is the first Australian report to be published since ARN partnered with Podsights to set the standard for best-in-class podcast advertising measurement. The report includes additional analysis and follows a series of Measurement Masterclasses held for […]

NGEN’s Charity Cup Raises Over 175K For UnLtd Charity Gotcha4Life
  • Campaigns

NGEN’s Charity Cup Raises Over 175K For UnLtd Charity Gotcha4Life

NGEN’s 2021 charity cup has raised over $175,000 for UnLtd charity partner Gotcha4Life. Gotcha4Life is a not-for-profit foundation raising awareness and funding to provide educational workshops and innovative programs that build mental fitness in individuals and communities. While Sydney and Brisbane completed the Charity Cup in June, before Covid restrictions hit, the final leg in […]

Biennale Of Sydney & Cicada Innovations Launch Sustainable Materials Challenge
  • Campaigns

Biennale Of Sydney & Cicada Innovations Launch Sustainable Materials Challenge

Australian tech incubator Cicada Innovations and Biennale of Sydney are launching the ‘New & Sustainable Materials Challenge,’ in an effort to create a more sustainable future. The works of chosen material-makers will be showcased to millions of Biennale audiences, exhibition partners, and exhibition makers globally. The Challenge is open to any Australian and UK startups, […]