Liverpool Set To Become First Major Football Club To Have Crypto As A Major Sponsor

Liverpool Set To Become First Major Football Club To Have Crypto As A Major Sponsor

English Premier League side Liverpool are currently in negotiations with a cryptocurrency company who’s name will be featured on their jerseys as their major sponsor from next year onward.

According to a report by UK publication Athletic reporter David Ornstein, talks between the Merseyside club and its current sponsor Standard Chartered have not been going too well, with the contract between the two sides set to end at the end of 2023.

Which is the reason why Liverpool’s have been holding negotiations with other firms, as they want to be prepared for all outcomes.

Based on Ornstein’s report, the “reds” are seeking a contract worth over 124 million (70 million British pounds) with a duration of two years, which is what the crypto company, which has yet to be named, is willing to give them.

The outcome of the negotiations between the three sides (Liverpool, Standard Chartered and the unnamed cryptocurrency investor) is expected to become known within the next couple of months. If the Premier League side do decide to move forward with this innovative agreement, that will officially make them the first club to have a crypto company featured as a sponsor on their jerseys.




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