Little Bird PR Selected As PR Partner For Thermomix 20th Anniversary

Little Bird PR Selected As PR Partner For Thermomix 20th Anniversary
B&T Magazine
Edited by B&T Magazine
SHARE
THIS



The world’s smallest and smartest kitchen appliance, Thermomix has appointed specialist Sydney-based agency Little Bird PR as its PR partner for their 20th anniversary year.

The appointment follows a competitive pitch process and will see the agency lead the public relations activities in Australia and New Zealand throughout 2021 for the globally recognised brand.

“We chose to work with Little Bird PR as we love to support small businesses and work with partners who align with our core values and share the same enthusiasm we have for impacting people’s lives for the better,” said Kami Ramini, Group Manager – Marketing & Communications at Thermomix.

“Thermomix helps to educate and inspire people around Australia and NZ to eat better and live more – all thanks to the time and money they will save in the kitchen. Celebrating 20 years is a big milestone for us and we are excited to partner with Little Bird to bring our brand story to life. It’s going to be a big year packed full of exciting events and activations.”

“We are thrilled to be partnering with such an iconic brand and are very much looking forward to sharing the history and innovation of Thermomix over the past twenty years throughout 2021,” said Lucy Brooks, Director of Little Bird PR (pictured).

The win for the PR agency adds to the ever-expanding list of premium lifestyle, beauty and wellness brands that they manage including Flower Beauty, Q+A Skin, Paire, Mukti Organics, The Well Store and Silvi.

 

Please login with linkedin to comment

little bird pr thermomix

Latest News

Bankwest Unveils New Work Via Its Bespoke WPP Agency Union
  • Campaigns

Bankwest Unveils New Work Via Its Bespoke WPP Agency Union

Union, WPP AUNZ’s bespoke national group model created to service Bankwest, has launched a new national brand campaign for the visual-style terms and conditions the financial institution developed with the University of WA in a bid to make T&Cs more engaging for customers. Bankwest has rolled out visual terms and conditions for its Bankwest Easy […]

TikTok To Launch Web Series Supported By Screen Australia And Film Victoria
  • Media

TikTok To Launch Web Series Supported By Screen Australia And Film Victoria

The first ever web series to be funded by both Screen Australia and Film Victoria for TikTok, will launch on May 17. Produced by Hayley Adams and Michelle Melky, and directed by Logan Mucha, Scattered is a new queer drama comprised of 38 x 1-minute daily eps. It follows three best friends, Jules, Sami and […]

Schwartz Media To Launch Osman Faruqi’s The Culture Podcast
  • Media

Schwartz Media To Launch Osman Faruqi’s The Culture Podcast

Schwartz Media will extend its audio offering with a new culture podcast. Building on the success of its flagship daily news podcast 7am, and it’s growing arts and culture coverage, Schwartz Media is launching new podcast The Culture at the end of the month. Award-winning journalist, editor of 7am and pop-culture obsessive Osman Faruqi will […]

Attracting Customers With Horseshoe Magnet
  • Advertising
  • Opinion

How To Nurture Your Online Customers And Turn Them Into ‘Brand Evangelists’

Building a connection with existing customers is just as integral to any marketing strategy as winning new ones, but how do we turn customers into spokespeople for our brands? By Peggy de Lange, VP of international expansion at Fiverr It’s a well-known rule of thumb that it costs 5-times more to get a new customer […]

by B&T Magazine

B&T Magazine
Tooheys, 72andSunny, Vice And Gocsy Collaborate On ‘Proudly Ordinary’
  • Campaigns

Tooheys, 72andSunny, Vice And Gocsy Collaborate On ‘Proudly Ordinary’

In the next instalment of the ‘Proudly Ordinary’ campaign for Tooheys Extra Dry, Lion and 72andSunny continue their partnership with work from Vice and Aaron Gocs (Gocsy). Gocsy is a beloved icon of Australian outsider comedy who creates content for Vice and his own broadcast channels. As part of the highly successful ‘Proudly Ordinary’ brand […]

Have You Seen Trevor?
  • Marketing

Have You Seen Trevor?

Love an opinion piece with a mystery headline? You'll love this. Even more so if you're stuffing your gob with cake.

Opinion

by Kathleen Farmilo

Kathleen Farmilo