Lisa Hudson Appointed Editor Of Coles’ New Online Platform coles&co

Lisa Hudson Appointed Editor Of Coles’ New Online Platform coles&co
SHARE
THIS



Coles has announced leading food and wine publisher Lisa Hudson has been appointed as the editor of coles&co, the brand-new online platform designed to inspire customers with great value specials and exclusive content.

With more than 20 years at the helm of some of Australia’s best-read food and drink titles, Hudson will ensure customers have useful information at their fingertips that will help them feed their families on a budget, stay healthy and entertain loved ones at special times of the year.

coles&co will bring together the best content from Coles’ customer channels, partners and ambassadors, including Coles Magazine, What’s for Dinner Live, Curtis Stone and the AFL, as well as creating new content featuring local suppliers and food trends to inspire customers.

Coles Chief Marketing Officer Lisa Ronson said she was excited to see the direction Hudson will take coles&co, with more relevant and entertaining content informed by her extensive experience in the food and wine industry.

“We are thrilled to be bringing Lisa on board to help launch coles&co and create a really compelling platform to engage with our customers on what is happening in the food and drink industry whether that be in our stores, on the farm with local food producers or with our Own Brand development chefs in our Coles kitchens,” Ronson said.

“Customers are cooking from home more than ever and they want to get great value and explore new things – with coles&co Lisa will be able to guide them through the latest trends and really open up the possibilities for the home cook.”

“The Coles magazine is already the most read magazine in Australia, and Coles radio is the most listened to digital radio station. Our Instagram, Facebook and Youtube channels are some of the most popular in the country with regular exclusive recipes from amazing chefs like Curtis Stone. coles&co is about boosting what we have to offer customers. We want to provide great value and useful food and drink solutions in the most personalised, timely and relevant ways.”

Lisa Hudson has extensive experience building online food and wine communities. She spent almost five years as the Head of Qantas Wine and was the General Manager of Food and Wine at Fairfax Media where she was responsible for editorial content and the growth of food and wine publications nationally including the Good Food Guides and Epicure.

Commencing at Coles on Monday 24 August, Hudson said she is excited to be helping to bring coles&co to life for customers at a time when the desire for information online has never been higher.

 “I am passionate about delivering an exceptional customer experience and celebrating everything that our food and wine industry has to offer. coles&co is a really exciting platform to highlight the amazing work of Australian chefs and local food and beverage producers. To be in a position to inform Australians about how they can live healthier and happier lives is a real privilege.  Coles has some incredible partnerships and I can’t wait to work with the team,” Hudson said.

“I was really impressed when Coles supported Aussie chefs and cooks during the COVID crisis with What’s For Dinner Live, and have continued to support this community through what has been a difficult period.”

Please login with linkedin to comment

Coles

Latest News

New Report Calls Out Australian Media & PR Agencies For Promoting Fossil Fuels
  • Advertising
  • Media

New Report Calls Out Australian Media & PR Agencies For Promoting Fossil Fuels

A new global report on the damaging effects of promoting fossil fuels has singled out Australia as being uniquely compromised by agencies lobbying for oil, gas and coal. The joint study by Australian organisations Comms Declare and Clean Creatives lists the 90 advertising, marketing and PR agencies that have hampered cuts to greenhouse gas emissions […]

by B&T Magazine

B&T Magazine
72andSunny Unveils First Campaign For Plant-Based Drink Brand Australia’s Own
  • Advertising
  • Campaigns

72andSunny Unveils First Campaign For Plant-Based Drink Brand Australia’s Own

Freedom Foods and 72andSunny Sydney have launched the first advertising campaign for Australia’s Own range of plant-based beverages. The campaign introduces a new visual world and identity for the brand and captures the healthy, positive feeling you get when spending time in nature and when consuming Australia’s Own certified-organic, plant-based beverages. As well as featuring […]

Are You Paying Too Much In Search Marketing?
  • Partner Content

Are You Paying Too Much In Search Marketing?

Are you paying too much for search marketing? Discover the awful truth here. Or, alternatively, look at the invoice.

Partner Content

by B&T Magazine

B&T Magazine
Nine APAC Finalists In One Club’s Young Guns 19 Competition
  • Advertising

Nine APAC Finalists In One Club’s Young Guns 19 Competition

Nine creatives from APAC are among the 94 finalists from 27 countries in The One Club for Creativity’s prestigious Young Guns 19 competition, celebrating international creative professionals age 30 or younger. The finalists from APAC are: Hiu Ching Kung, graphic designer, Hong Kong Lam Ieong Kun, graphic designer, illustrator, indego design, Macau Raxenne Maniquiz, graphic designer, illustrator, Santa Maria (Philippines) Kiyotaka […]

Adflow’s Regional OOH Coverage Expands By 60%
  • Media

Adflow’s Regional OOH Coverage Expands By 60%

OOH transit company Adflow has announced the success of the first phase of its regional expansion program. Adflow’s regional footprint has increased by 60 per cent to now include 65 regional locations. With 9.1 million people living regionally in Australia (growth of 1.1 per cent experienced in the 19/20 Financial year) and most regional centres […]

Freshworks Starts Trading On Nasdaq, Valued at $13.7 Billion
  • Technology

Freshworks Starts Trading On Nasdaq, Valued at $13.7 Billion

Freshworks, a leading software company, has started trading on the Nasdaq Global Select Market, marking an important milestone for the company. The company priced its IPO at US$36 per share (AU$49.76), raising about US$1 billion (AU$1.4B), resulting in a total market capitalisation of AU$13.7 billion  (US$10B). Freshworks, which was founded in India, has strong roots […]

SLIK Announces Four New Key Hires
  • Marketing
  • Media

SLIK Announces Four New Key Hires

Independent creative agency, SLIK, has made significant changes to its full service creative offering with four hires across management, creative and production.

How Retailers Can Maximise Their Results This Sales Season
  • Marketing
  • Technology

How Retailers Can Maximise Their Results This Sales Season

Black Friday Cyber Monday (BFCM) is the biggest player in the holiday shopping game and Google’s most recent research suggests consumer interest for the peak sales season starts much earlier than retailers may realise. The pandemic has fundamentally changed buyer behaviour over peak sales season, with Google suggesting that global consumer interest in Black Friday […]