B&TB&TB&T
  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Technology
  • Regulars
    • Agency Scorecards
    • Best of the Best
    • Campaigns of the Month
    • CMO Power List
    • CMOs to Watch
    • Culture Bites
    • Fast 10
    • New Business Winners
    • Spotlight on Sponsors
  • Jobs
  • Awards
    • 30 Under 30
    • B&T Awards
    • Cairns Crocodiles
    • Women In Media
    • Women Leading Tech
Search
Trending topics:
  • Cairns Crocodiles
  • Nine
  • Seven
  • Cannes Lions
  • NRL
  • State of Origin
  • WPP
  • AFL
  • B&T Women in Media
  • Pinterest
  • Thinkerbell
  • imaa
  • Anthony Albanese
  • Meta
  • Spotlight on Sponsors
  • Foxtel
  • AI
  • TV Ratings
  • Radio Ratings
  • Sports Marketing

  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise
© 2025 B&T. The Misfits Media Company Pty Ltd.
Reading: Journo Incorrectly Believes She Has Won Millions & Quits Job Live On Air
Share
B&TB&T
Subscribe
Search
  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Technology
  • Regulars
    • Agency Scorecards
    • Best of the Best
    • Campaigns of the Month
    • CMO Power List
    • CMOs to Watch
    • Culture Bites
    • Fast 10
    • New Business Winners
    • Spotlight on Sponsors
  • Jobs
  • Awards
    • 30 Under 30
    • B&T Awards
    • Cairns Crocodiles
    • Women In Media
    • Women Leading Tech
Follow US
  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise
© 2025 B&T. The Misfits Media Company Pty Ltd.
B&T > Media > Journo Incorrectly Believes She Has Won Millions & Quits Job Live On Air
Media

Journo Incorrectly Believes She Has Won Millions & Quits Job Live On Air

Mary Madigan
Published on: 1st December 2021 at 12:04 PM
Mary Madigan
Share
2 Min Read
SHARE

Spanish Journalist, Natalie Escudero quit her job live on-air when she discovered she’d won millions only to find out – that she’d merely won thousands.

We’ve all dreamed about winning millions, quitting our jobs and moving to an island and sipping cocktails, for Escudero that dream became a reality in 2019, well for a few moments!

According to The Sun, she was covering Spain’s biggest Christmas lottery draw, when she discovered she was a winner!

At the time Esudero worked for RTVE, a Spanish pay television channel.

Her number gets called and based on Escudero’s reaction it seems like she thought she’d just become a millionaire – what a girl boss move!

Footage shows her jumping around, crying and clinging onto her winning ticket. The Sun reported she can even be heard saying, “I’m not coming to work tomorrow,” – I can’t speak Spanish, so I remain confused but she did seem over the moon!

Now did she mean, she wasn’t coming to work tomorrow as in she was chucking a sickie or did she mean it like she was quitting forever? well, that could be debated forever!

The crowd is losing their minds and chanting and it’s all just very intense and exciting – like a 21st birthday party on steroids.

Except later Escudero discovered she hadn’t won millions, just thousands, her winning ticket meant she was sharing the grand prize with many – meaning her winnings were in the thousands, exciting but not exactly jumping up and down exciting.

The Standard reported that she apologised on Twitter and has assumedly continued her life working 9-5.

Still, the footage lives on forever!

Join more than 30,000 advertising industry experts
Get all the latest advertising and media news direct to your inbox from B&T.

No related posts.

Share
By Mary Madigan
Follow:
Mary Madigan began her career working for ex-Vogue editor and chief Kirstie Clements and has since done everything from PR to tutoring at The University Of Notre Dame. Mary Madigan was a journalist at B&T until 2022.

Latest News

Dame Lisa Carrington.
Zespri Teams Up With World Champion Kayaker Dame Lisa Carrington In Global Partnership
10/07/2025
Agency Scorecard: EssenceMediacom
10/07/2025
Agency Scorecard: It’s Friday
10/07/2025
BMW’s Alex McLean: Let Go Of The Steering Wheel
10/07/2025
//

B&T is Australia’s leading news publication magazine for the advertising, marketing, media and PR industries.

 

B&T is owned by parent company The Misfits Media Company Pty Ltd.

About B&T

  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise

Top Categories

  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Opinion
  • Technology
  • TV Ratings

Sign Up for Our Newsletter



B&TB&T
Follow US
© 2025 B&T. The Misfits Media Company Pty Ltd. All Rights Reserved.
Welcome Back!

Sign in to your account

Register Lost your password?