International Creative Services Redesigns Business Model To Broaden Talent Offering

International Creative Services Redesigns Business Model To Broaden Talent Offering

Marketing consultancy International Creative Services has announced a new roster of diverse creative and production talent to provide a fully integrated solution for advertising and branded content.

The roster includes a broad range of global and local directors, animators, illustrators, motion designers, visual artists, light projectionists, photographers and cinematographers – many of whom Australia will never have seen. You can check some of them out here.

Anne Miles (pictured above), executive producer and managing director International Creative Services is creating a model to maximise her own diverse skills across film production, high-end visual effects, animation, motion design, still photography, and design.

Miles said the mission for International Creative Services with the new model is to close the global gap and break down barriers to access some of the best global talent, and to export local talent to a broader market.

“It’s a big call, but I can confidently say that there is no creative project that we can’t produce, and no other production company in Australia that will be more focused on delivering the brand strategy before we start spending anyone’s production budget,” she said.

“I’d rather say ‘no’ to a project than do something that I’m sure is not going to work.”

Whilst the business is currently attracting high-end visual effects projects to pitch on at launch, with the capability to produce them under the one roof, the model is designed to produce content to any budget across any discipline.

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