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Reading: InMoment Achieves Web Content Accessibility Guidelines
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B&T > Media > InMoment Achieves Web Content Accessibility Guidelines
Media

InMoment Achieves Web Content Accessibility Guidelines

Staff Writers
Published on: 23rd May 2022 at 11:24 AM
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InMoment, the leading provider of Experience Improvement (XI) solutions, announced today that it has achieved compliance with Web Content Accessibility Guidelines (WCAG) 2.0 AA, Americans with Disabilities Act (ADA), and Accessibility for Ontarians with Disabilities Act (AODA), becoming the first experience management solution to achieve this milestone.

WCAG compliance means digital content is accessible to a wider range of people with disabilities, including  accommodations for blindness and low vision, deafness and hearing impairments, speech disabilities, limited movements and more. The InMoment platform is fully WCAG 2.0 AA compliant in the areas of readability, contrast ratio, scalability, cognitive keyboard operation, and screen reader support.

InMoment passed testing through Allianz’s internal, independent accessibility group Allianz Ergonomics, as well as Blazie, a third-party, accessibility consulting firm.

With one billion people around the world experiencing some form of disability, according to the World Bank, the inability to accommodate those potential customers and employees means excluding a large segment of the population. Improving accessibility not only makes it easier for customers and employees with disabilities to interact with brands and products and offer valuable feedback, but it also delivers a host of other business benefits and aligns with InMoment’s goal of a more diverse and inclusive workplace.

Allianz recently rolled-out the InMoment solution with WCAG compliance to their customers with disabilities, while also providing Allianz employees with disabilities access to the full reporting and case management product suite.

“We are striving to build a better and more inclusive customer experience as we develop technology for today and in the future,” said Andrew Joiner, CEO of InMoment (pictured). “This initiative is crucial for our company and others that truly care about their customers and employees with disabilities and want to expand their diversity, equity, and inclusion efforts.”

“At Allianz, we work relentlessly to promote Diversity, Equality & Inclusion and foster a culture of respect. As a D&I leader, we are thrilled that InMoment has passed WCAG accessibility testing as their customer feedback solution helps us better understand and respond to our diverse workforce and our equally diverse customer base and address their needs,” said Serge Raffard, group strategy, marketing, distribution officer at Allianz.

InMoment has also joined The Valuable 500, a global business network made up of 500 of the most influential global companies with a commitment to innovate together for disability inclusion and is listed alongside companies like Allianz, Microsoft, Sodexo and others who have committed to put disability on their business leadership agenda to make a tangible difference. Being the only experience management provider to be an accepted vendor of The Value 500 , and now launching the first experience management solution to conform with today’s most important national accessibility guidelines shows InMoment’s leadership and commitment to help others build inclusive products and a diverse and inclusive work environment.

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Staff Writers represent B&T's team of award-winning reporters. Here, you'll find articles crafted with industry experience spanning over 50 years. Our team of specialists brings together a wealth of knowledge and a commitment to delivering insightful, topical, and breaking news. With a deep understanding of advertising and media, our Staff Writers are dedicated to providing industry-leading analysis and reporting, both shaping the conversation and setting the benchmark for excellence.

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