Luxury automotive brand Infiniti Cars Australia has appointed Noisy Beast as its Australian activation and social agency.
The partnership kicked off at a recent event with F1 star Daniel Ricciardo (part of the Infiniti Red Bull Racing Team) at Emporium Melbourne.
Melonie Lowe, Infiniti national marketing manager says: “We have been super impressed with the Noisy Beast work to date. Noisy Beast’s ability in fully leveraging events and sponsorships was a key factor in our decision. We look forward to establishing a long term partnership.”
Adam Hilton, Noisy Beast managing director says: “We are delighted to welcome a premium automotive brand in Infiniti to our growing Noisy Beast family.”
The next focus for Noisy Beast is to manage the event and sponsorship leverage for Infiniti at the Australian Formula 1 Grand Prix in March.