B&TB&TB&T
  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Technology
  • Regulars
    • Agency Scorecards
    • Best of the Best
    • Campaigns of the Month
    • CMO Power List
    • CMOs to Watch
    • Culture Bites
    • Fast 10
    • New Business Winners
    • Spotlight on Sponsors
  • Jobs
  • Awards
    • 30 Under 30
    • B&T Awards
    • Cairns Crocodiles
    • Women In Media
    • Women Leading Tech
Search
Trending topics:
  • Cairns Crocodiles
  • Nine
  • Seven
  • Federal Election
  • AFL
  • Pinterest
  • AI
  • News Corp
  • Cairns Hatchlings
  • NRL
  • Married At First Sight
  • Channel 10
  • Anthony Albanese
  • oOh!Media
  • Thinkerbell
  • WPP
  • ARN
  • TV Ratings
  • Radio Ratings
  • Sports Marketing

  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise
© 2025 B&T. The Misfits Media Company Pty Ltd.
Reading: Imagination Appoints Justine Carr From George P Johnson
Share
B&TB&T
Subscribe
Search
  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Technology
  • Regulars
    • Agency Scorecards
    • Best of the Best
    • Campaigns of the Month
    • CMO Power List
    • CMOs to Watch
    • Culture Bites
    • Fast 10
    • New Business Winners
    • Spotlight on Sponsors
  • Jobs
  • Awards
    • 30 Under 30
    • B&T Awards
    • Cairns Crocodiles
    • Women In Media
    • Women Leading Tech
Follow US
  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise
© 2025 B&T. The Misfits Media Company Pty Ltd.
B&T > Marketing > Imagination Appoints Justine Carr From George P Johnson
Marketing

Imagination Appoints Justine Carr From George P Johnson

Staff Writers
Published on: 24th May 2023 at 9:49 AM
Edited by Staff Writers
Share
3 Min Read
SHARE

Imagination has hired Justine Carr as its new head of growth in Australia. Joining from her role as APAC business director for George P Johnson.

Carr will spearhead new business planning, development and execution, driving sustained new client engagement and growth. She joins the company at an exciting time, fresh off the Gold Award for Best Brand Experience Agency at this year’s Campaign Asia Event Marketing Awards 2023. Her appointment follows a string of recent hires in the growing global growth team including Stephanie Balme, UK business development director and Chad Hines, US director of business development.

In her new role, Carr will be responsible for Imagination’s wider strategic goal of building its brand reputation and driving business growth by delivering world-class immersive and integrated experiences. This includes experience design consultancy, live events, brand destinations and digital content.

She will work alongside Kate Daly, creative service director, focusing on growing existing and new clients while also taking their experience into innovative and exciting new directions.

With previous experiential marketing agency experience, Carr brings a wealth of knowledge and expertise to Imagination, including strategy, brand, creative, digital tech, experiential, comms, social media and PR. In her previous roles, she has worked across a diverse range of industries with clients including Visa, Google, Johnson & Johnson and L’Oréal.

Antony Gowthorp, managing director at Imagination Australia, said: “Justine has a serious track record in our space and I’m really excited to see how she can grow us into new directions. We are seeing broader opportunities in the region and Justine’s experience can help us expand to new markets around the region”

Justine Carr, head of growth at Imagination Australia said: “It’s a fantastic opportunity to join an innovative, highly creative team of free thinkers wanting to push the boundaries of what’s possible, to create award-winning brand experiences that move the needle for our clients and resonates with their audience. Imagination has a wealth of experience and a diversity of talent that can deliver integrated experiences like no other. I’m really excited to have the opportunity to lead the growth of Imagination’s next chapter in Australia and the region.”

Join more than 30,000 advertising industry experts
Get all the latest advertising and media news direct to your inbox from B&T.

No related posts.

Share
Nehir Hatipoglu
By Nehir Hatipoglu
Follow:
Nehir joined B&T in early 2023 as an editorial coordinator and journalist after graduating from the University of Sydney with a degree in Media & Marketing in 2022.

Latest News

FISHER Taps Grammy-Nominated Producer Chris Lake For Pop-Up Gig in Sydney Via Liquid I.V., TEG, FleishmanHillard, Live Agency & RIFLE
20/05/2025
Cookies May Linger, But Aussie Consumers Are Already Moving On
20/05/2025
Ogilvy Network ANZ Unites Social & Influence Expertise Under Social@Ogilvy Banner
20/05/2025
Customer Vs Employee Value Propositions: The Disconnect & How To Fix It
20/05/2025
//

B&T is Australia’s leading news publication magazine for the advertising, marketing, media and PR industries.

 

B&T is owned by parent company The Misfits Media Company Pty Ltd.

About B&T

  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise

Top Categories

  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Opinion
  • Technology
  • TV Ratings

Sign Up for Our Newsletter



B&TB&T
Follow US
© 2025 B&T. The Misfits Media Company Pty Ltd. All Rights Reserved.
Welcome Back!

Sign in to your account

Register Lost your password?